﻿<?xml version="1.0" encoding="utf-8"?><rss version="2.0"><channel><title>Mitchell Kramer's Research</title><link>http://www.psgroup.com/</link><description>The latest research from the Patricia Seybold Group.</description><copyright>(c) 2005, Patricia Seybold Group, INC. All rights reserved.</copyright><ttl>5</ttl><item><title>Customer Service Company and Product Update - 1Q2009</title><description>The recession slowed KM-based customer service in 1Q2009. Customer growth and financial performance slipped for all but two of our suppliers—IntelliResponse and salesforce.com. Both had record quarters. There were three significant product announcements: eGain Solution-as-a-Service bundles hosting deployment, packaged implementation services, and pay as you go pricing. RightNow February ’09 adds support for product registration. Salesforce CRM for Twitter lets companies search, monitor and join Twitter conversations through the Service Cloud. Company-wise, empolis merged with Attensity and Living-e to become Attensity Group, And, Consona CRM acquired SupportSoft Intelligent Analyst Suite, customer service for supporting complex, high technology products and services. 
&lt;p&gt;&lt;a class="content" href="/research_949.aspx"&gt;Read a sample of this report.&lt;/a&gt;&lt;br&gt;
&lt;a class="content" href="/research_kramer.aspx"&gt;About Mitchell Kramer.&lt;/a&gt;
&lt;p&gt;
&lt;p&gt;</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=949</link><pubDate>Thu, 04 Jun 2009 00:00:00 GMT</pubDate></item><item><title>hybris Commerce 3.1</title><description>hybris Commerce Release 3.1 is the current version of the ecommerce offering of hybris AG, a privately held Munich software supplier. The product is a framework of flexible technologies and powerful tools that must be customized to implement ecommerce sites. To date, 160 customer organizations, mostly large European organizations, have implemented ecommerce sites based on hybris Commerce. We recommend hybris Commerce to large organizations with significant budgets and the skills and resources for customization. We also recommend hybris Commerce for small organizations that want a low cost, fast, ecommerce deployment because hybris partners offer packaged hybris Commerce functionality for SaaS licensing and deployment. 
&lt;p&gt;&lt;a class="content" href="/research_946.aspx"&gt;Read a sample of this report.&lt;/a&gt;&lt;br&gt;
&lt;a class="content" href="/research_kramer.aspx"&gt;About Mitchell Kramer.&lt;/a&gt;
&lt;p&gt;
&lt;p&gt;</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=946</link><pubDate>Thu, 21 May 2009 00:00:00 GMT</pubDate></item><item><title>Customer Service Company and Product Update - 4Q2008</title><description>4Q2008 was the seventh consecutive quarter of growth for KM-based customer service. Customer growth improved as customer acquisition rebounded. Product activity was pretty high in 4Q2008 with the introduction of many new releases and versions. Good customer growth means good financial performance. eGain, InQuira, and Salesforce.com all had record quarters and record years. The biggest company news came from Consona and nGenera. Consona Corporation rebranded and consolidated its KNOVA and Onyx product lines to Consona CRM. nGenera sold its Talisma brand and the Talisma CRM products and kept its knowledge management, email management, chat, and click-to-call software  and software business under the nGenera Customer Interaction Management brand.
&lt;p&gt;&lt;a class="content" href="/research_935.aspx"&gt;Read a sample of this report.&lt;/a&gt;&lt;br&gt;
&lt;a class="content" href="/research_kramer.aspx"&gt;About Mitch Kramer.&lt;/a&gt;
&lt;p&gt;
&lt;p&gt;</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=935</link><pubDate>Thu, 02 Apr 2009 00:00:00 GMT</pubDate></item><item><title>FiftyOne: Enabling International Customers to Buy from U.S. E-Tailers</title><description>How would you like to be able to market, merchandise, sell, and deliver offer your products to potential customers in Europe and Canada? If you’re a U.S.-based ecommerce merchant, then FiftyOne might be just what you need. It’s a software and services offering that can make it easy for international customers to do business you and easy for you to do business with them. FiftyOne extends your existing ecommerce system with comprehensive support for checkout, fulfillment, and customer service. FiftyOne was introduced in 2007 by New York City-based, privately-held E4X. To date, 25 organizations, many of them very recognizable brands, have licensed and deployed it.
&lt;p&gt;&lt;a class="content" href="/research_934.aspx"&gt;Read a sample of this report.&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;&lt;a class="content" href="/research_kramer.aspx"&gt;About Mitch Kramer&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;
&lt;p&gt; </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=934</link><pubDate>Thu, 26 Mar 2009 00:00:00 GMT</pubDate></item><item><title>RightNow Service, a Solution for Organizations of All Sizes in a Wide Range of Industries</title><description>RightNow Service is the KM-based customer service offering from RightNow Technologies. This offering has been implemented by more than 1700 organizations. Against our evaluation framework for KM-based customer service, it scored very well. Its capabilities are strong enough to be considered by organizations of all sizes within the consumer-oriented industries for which it’s positioned. Four factors are key to our recommendation: fast implementation and SaaS deployment, flexible customizable and personalizable functionality, included assisted-service and case management functionality, and product and company viability. 
&lt;p&gt;&lt;a class="content" href="/research_925.aspx"&gt;Read a sample of this report.&lt;/a&gt;
&lt;p&gt;
&lt;p&gt;</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=925</link><pubDate>Thu, 29 Jan 2009 00:00:00 GMT</pubDate></item><item><title>Customer Service Company and Product Update - 3Q2008</title><description>3Q2008 marked the sixth consecutive quarter of growth for KM-based customer service. Customer growth continued at a high level, although most of the action was additional business with existing customers. Product activity increased a bit. Financial performance was very good. eGain and KANA bounced back from relatively slow second quarters. And InQuira, RightNow, and Talisma are again the financial performance stars of this quarter. The biggest company news was Consona’s rebranding its suites of customer CRM and KM products as Consona CRM.
&lt;p&gt;&lt;a class="content" href="/research_915.aspx"&gt;Read a sample of this report.&lt;/a&gt;
&lt;p&gt;
&lt;p&gt;</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=915</link><pubDate>Wed, 26 Nov 2008 00:00:00 GMT</pubDate></item><item><title>Demandware eCommerce 2.8.1</title><description>Demandware eCommerce is the B2C ecommerce software offering from Demandware, Inc. and the leading on-demand B2C offering available today. More than 50 customer organizations have deployed their online stores using the product. We recommend that you consider Demandware eCommerce as the software to run your B2C ecommerce site. Its SaaS deployment, which promotes fast, low-cost implementation; its easily customized technologies; and the reusable resources of its Reference Application let you create an ecommerce site that can make it easy for your customers to do business with you.
&lt;p&gt;&lt;a class="content" href="/research_911.aspx"&gt;Read a sample of this report.&lt;/a&gt;
&lt;p&gt;
&lt;p&gt;</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=911</link><pubDate>Thu, 06 Nov 2008 00:00:00 GMT</pubDate></item><item><title>empolis:Service Lifecycle Suite</title><description>empolis:Service Lifecycle Suite is the knowledge management-based customer service offering from empolis GmbH. Introduced in 1996, it has been implemented in 500 customer accounts across many industries. The suite is more a set of customizable and configurable technologies than it is a set of deployment-ready, packaged facilities. If you have the resources and the organizational style to undertake the development work necessary to implement e:SLS, then we recommend that you should consider it to help you deliver key elements of your cross-channel, cross-lifecycle customer service experience—especially for customers’ activities to diagnose and resolve problems with your products both on self-service and assisted-service channels. 
&lt;p&gt;&lt;a class="content" href="/research_907.aspx"&gt;Read a sample of this report.&lt;/a&gt;
&lt;p&gt;
&lt;p&gt;</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=907</link><pubDate>Thu, 09 Oct 2008 00:00:00 GMT</pubDate></item><item><title>Customer Service Company and Product Update - 2Q2008</title><description>2Q2008 was the fifth consecutive good quarter for customer service. Customer growth was very good as companies in a wide range of industry segments are buying KM-based customer service products to improve customer retention and reduce cost to serve in tough economic times. Good customer growth translates to good financial performance. empolis, InQuira, RightNow, and Talisma are the financial performance stars of this quarter. Product activity had been slow for two quarters but picked up a little in 2Q2008. M&amp;A was the big news in company activity as Salesforce.com acquired InStranet. We now have a billion dollar player in KM-based customer service!
&lt;p&gt;&lt;a class="content" href="/research_905.aspx"&gt;Read a sample of this report.&lt;/a&gt;
&lt;p&gt;
&lt;p&gt;</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=905</link><pubDate>Thu, 25 Sep 2008 00:00:00 GMT</pubDate></item><item><title>IBM WebSphere Commerce Suite 6.0</title><description>IBM WebSphere Commerce is IBM’s ecommerce offering. WebSphere Commerce was introduced in 1996. It was and is one of the leading software offerings for B2C ecommerce. IBM claims that 1,500 customer organizations have implemented the product. We recommend that you consider IBM WebSphere Commerce as the software to run your B2C ecommerce site. Its packaged services and easily customizable technologies provide excellent support for the activities that your customers want to perform. IBM provides a wealth of samples and examples to simplify and speed your implementation. 
&lt;P&gt;
&lt;a class="content" href="/research_897.aspx"&gt;See a sample of this report.&lt;/a&gt;</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=897</link><pubDate>Thu, 31 Jul 2008 00:00:00 GMT</pubDate></item><item><title>Customer Service KM Evaluation Framework</title><description>Knowledge management-based customer service products can help you deliver answers and solutions to your customers and agents through your implementation of their content management and search facilities. We’ve developed a framework for evaluating knowledge management-based customer service products. The framework has these nine top-level evaluation criteria: cross-channel cross-lifecycle support, knowledge management, UI, search, escalation, analytic functionality, architecture, product viability, and company viability. In this report, we describe these evaluation criteria in detail. In future reports, we will offer our framework-based evaluations of specific products and services.
&lt;br&gt;&lt;a class="content" href="/research_893.aspx"&gt;Read a sample of this report.&lt;/a&gt;
&lt;br&gt;</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=893</link><pubDate>Thu, 10 Jul 2008 00:00:00 GMT</pubDate></item><item><title>ATG Commerce Suite 2007.1</title><description>ATG Commerce Suite is ATG’s primary B2C ecommerce offering. Introduced in 1997, its current version is 2007.1. Commerce was and remains one of the leading software offerings for B2C ecommerce. The suite includes the services and configurable and customizable technologies that support your customers’ B2C ecommerce activities, tools for marketing and merchandising, and a data warehousing system for analyzing customer, marketing, and merchandizing activities. “Commerce” was introduced in 1997. Its current version is 2007.1. Commerce was and remains one of the leading software offerings for B2C ecommerce. ATG claims that approximately 600 customer organizations accounts have implemented the product, many of the largest and best known retailers among them. We recommend that you consider ATG Commerce Suite as the software to run your B2C ecommerce site. Its packaged services and flexible technologies provide excellent support for the activities that your customers want to perform, especially their activities to find and learn about the products that they’d like to buy—the core operational functionality of ecommerce.
&lt;p&gt;
&lt;a class="content" href="/research_888.aspx"&gt;See a sample of this report.&lt;/a&gt;
&lt;p&gt;
&lt;p&gt;</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=888</link><pubDate>Thu, 12 Jun 2008 00:00:00 GMT</pubDate></item><item><title>Customer Service Company and Product Update - 1Q2008</title><description>Customer Service suppliers began 2008 with a bang as a customer growth spurt that began in 2Q2007 continued in 1Q2008. Good customer growth meant good financial performance for all the customer service suppliers that we cover. eGain and KANA set company records in quarterly revenue license and license revenue. Product activity was slow. Customer service suppliers are gearing up for delivering major new product versions in the next two quarters. However, like clockwork, RightNow introduced its regular, quarterly release. Company activity was generally slow, too. KANA made the biggest news by expanding its partnership with IBM to include joint development, marketing, and sales, and OEMing IBM technology.
&lt;p&gt;
&lt;a class="content" href="/research_886.aspx"&gt;See a sample of this report.&lt;/a&gt;
&lt;p&gt;
&lt;p&gt;</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=886</link><pubDate>Thu, 29 May 2008 00:00:00 GMT</pubDate></item><item><title>B2C Ecommerce Evaluation Framework</title><description>Many of your customers prefer doing business with you online. They go to your Web sites to find, learn about, and buy your products that address their needs. They also set up and manage accounts with you. When those customers are consumers, we call these activities B2C ecommerce. B2C software products and services help you implement and deploy Web sites that support these consumer customer activities. In this report, we present our framework for evaluating B2C ecommerce software. Use the framework to reduce the time, cost, and risk for evaluating and selecting the B2C ecommerce software product that is best for your organization.
&lt;p&gt;
&lt;a class="content" href="/research_881.aspx"&gt;See a sample of this report.&lt;/a&gt;
&lt;p&gt;
&lt;p&gt;</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=881</link><pubDate>Thu, 24 Apr 2008 00:00:00 GMT</pubDate></item><item><title>IntelliResponse 5.6</title><description>IntelliResponse is the customer service offering of IntelliResponse Systems Inc. IntelliResponse was introduced in 2001. To date, 91 customer organizations, mostly universities and colleges, have implemented it, although the product has also been adopted by large commercial enterprises including some of the world’s largest banks. IntelliResponse 5.6 is the current version of the product, the version that we evaluate in this report. We recommend that you consider adding IntelliResponse to your customer service portfolio. Add it to your Website to let customers ask questions about the capabilities of your products and services, your policies and practices for doing business with them, and, even, for helping them navigate your site’s content. IntelliResponse is a great complement to site search and Internet search. It delivers answers to customers’ questions, not lists of documents.
&lt;p&gt;
&lt;a class="content" href="/research_879.aspx"&gt;See a sample of this report.&lt;/a&gt;
&lt;p&gt;
&lt;p&gt;</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=879</link><pubDate>Thu, 10 Apr 2008 00:00:00 GMT</pubDate></item><item><title>ATG Commerce Service Center</title><description>ATG Commerce Service Center is ATG’s assisted-service for ecommerce offering. CSC was introduced in June 2007 and is available as one of the separately-priced modules of the ATG Service suite, all of which are add-ons to and tightly integrated with ATG Commerce. To date, ATG claims that approximately 20 customer accounts have purchased CSC. With qualification, we recommend ATG CSC to every organization that has implemented ATG Commerce as the mechanism for delivering assisted-service ecommerce. The qualification is for the lack of packaged reports in the current product version to help you analyze and refine your assisted-service ecommerce experience. For those organizations in the process of selecting an ecommerce platform, ATG CSC makes ATG Commerce a more attractive choice. 
&lt;p&gt;
&lt;a class="content" href="/research_873.aspx"&gt;See a sample of this report.&lt;/a&gt;
&lt;p&gt;
&lt;p&gt;</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=873</link><pubDate>Thu, 13 Mar 2008 00:00:00 GMT</pubDate></item><item><title>Cross-Channel, Cross-Lifecycle Customer Service Product and Company Update - 4Q2007</title><description>Customer Service suppliers closed out 2007 with a very good fourth quarter. No exceptions. All of the customer service suppliers that we cover—ATG, eGain, InQuira, InStranet, KANA, KNOVA, and RightNow—had good fourth quarters Customer growth was the driver in 4Q2007 as it had also been in 3Q2007. Fourth quarter is typically quiet from a product perspective across the software industry. Two customer service companies had significant product activity: RightNow and KANA. There was very little company activity in 4Q2007. Most significantly, despite what appears to be tough economic times ahead, suppliers continue to hire aggressively. Excellent customer service delivered effectively and efficiently keeps customer satisfaction and loyalty high and operational costs low.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=870</link><pubDate>Thu, 28 Feb 2008 00:00:00 GMT</pubDate></item><item><title>IBM Sales Center for WebSphere Commerce</title><description>IBM Sales Center for WebSphere Commerce is IBM’s assisted-service for ecommerce offering. Sales Center was introduced with IBM WebSphere Commerce V6.0 in May 2006 and is available as a separately-orderable add-on. To date, IBM claims that approximately two dozen customers have purchased it. We recommend IBM Sales Center to every organization that has implemented WebSphere Commerce as the mechanism for delivering assisted-service for ecommerce and a cross-channel customer experience for ecommerce. For those organizations in the process of selecting an ecommerce platform, IBM Sales Center makes IBM WebSphere Commerce a much more attractive choice.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=869</link><pubDate>Thu, 21 Feb 2008 00:00:00 GMT</pubDate></item><item><title>Framework for Assisted-Service for Ecommerce</title><description>Ecommerce systems are your self-service Web marketing and sales applications. They let customers learn about your products, compare them, configure them, price them, buy them, and even return them. Ecommerce systems also have account management capabilities, letting your customers create accounts for payment, shipment, and order processing. Sometimes customers need your help to perform ecommerce activities. They’d like to escalate from self-service to assisted-service in order to complete their work. We call that help assisted-service for ecommerce. We’ve extended and combined our evaluation frameworks for ecommerce and customer service to create an assisted-service for ecommerce framework, which is the topic of this report.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=865</link><pubDate>Thu, 24 Jan 2008 00:00:00 GMT</pubDate></item><item><title>Cross-Channel, Cross-Lifecycle Customer Service Product and Company Update - 3Q 2007</title><description>Fueled by excellent customer growth, customer service business was very good in 3Q2007. That customer growth produced excellent financial performance almost across the board. Product activity for the quarter was slow. Only RightNow made significant announcements. There were only a few company announcements. The most significant was InQuira’s creation of a customer advisory board.  The real company action is in hiring. Customer service suppliers are hiring aggressively. eGain, InQuira, InStranet, and KANA are trying to grow their staffs by 10 percent or more!</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=857</link><pubDate>Thu, 29 Nov 2007 00:00:00 GMT</pubDate></item><item><title>Human Digital Assistant v2.2</title><description>Virtual assisted-service is the use of technology to simulate the activities of your customer service agents to help customers. Human Digital Assistant (HDA) is a virtual assisted-service offering from H-care, a software startup based in Treviso, Italy. HDA’s virtual agents are quite lifelike. They deliver personalized customer service that is seamlessly integrated with your self-service systems. HDA is a visionary product, a technology breakthrough in virtual assisted-service. You should consider virtual assisted-service as an effective and efficient half step between Web self-service and contact center assisted-service and you should consider HDA for its implementation. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=852</link><pubDate>Thu, 25 Oct 2007 00:00:00 GMT</pubDate></item><item><title>LiveLOOK CoBrowse</title><description>LiveLOOK CoBrowse is an assisted-service application that lets your customer service agents help your customers answer questions about and solve problems with your products and services by browsing your self-service Web pages with them. This is an SaaS offering with excellent browser and desktop support and no software deployment. It lets your customers escalate from your Web self-service applications yet stay within their self-service context. LiveLOOK introduced LiveLOOK CoBrowse in March 2007. To date, nine customer accounts have implemented the product.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=848</link><pubDate>Thu, 27 Sep 2007 00:00:00 GMT</pubDate></item><item><title>Customers’ Requirements for Customer Service</title><description>Through our work with customers, we’ve learned that customer service remains a critical factor for their satisfaction and loyalty. Cross-channel, cross-lifecycle customers service; support for common Customer Scenarios; finding answers quickly and easily; access to fresh/current information; using forums for “how to” information; escalating easily to assisted service; receiving notifications for key events; having a customer service Web place to go to; and being able to manage their account, product, and entitlement information are customers’ key customer service requirements. In this report, we describe how you can address those requirements to deliver an excellent customer service experience.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=845</link><pubDate>Thu, 06 Sep 2007 00:00:00 GMT</pubDate></item><item><title>Cross-Channel, Cross-Lifecycle Customer Service Product and Company Update - 2Q 2007</title><description>2Q2007 was a quarter of mixed but mostly strong results among the suppliers of cross-channel, cross-lifecycle customer service products. Most of the suppliers we cover rebounded to record very good to excellent second quarters. Two produced flat results. Some of the highlights: InQuira produced record financial performance; InStranet grabbed a foothold in two new market segments; eGain signed more major deals than in the previous three quarters combined; ATG and RightNow each introduced significant products. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=841</link><pubDate>Thu, 16 Aug 2007 00:00:00 GMT</pubDate></item><item><title>RightNow 8 Service</title><description>RightNow has a well-deserved reputation for fast implementations of rich functionality within small and mid-sized organizations. The newest version of its CRM product offering, RightNow 8 CRM is a collection of six applications including RightNow 8 Service, its customer service application, and RightNow 8 Analytics, its application for analytic functionality. We evaluate these two applications against our evaluation framework for customer self-service in this report. The applications score very well. Capabilities are strong enough to be considered by organizations of all sizes. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=838</link><pubDate>Thu, 26 Jul 2007 00:00:00 GMT</pubDate></item><item><title>InQuira 8</title><description>InQuira 8.0 is a collection of these five cross-channel, cross-lifecycle customer service applications: Intelligent Search, Information Manager (a content management system), Information center, Discussion Forums, and Analytics (a comprehensive business intelligence platform). InQuira 5, the first version, was introduced in February 2002 and, to date, approximately 50 organizations have implemented one or more of its applications. We evaluate all five applications of InQuira 8.0 against our evaluation framework for customer self-service in this report.
&lt;p&gt;&lt;a class="content" href="/research_831.aspx"&gt;Read a sample of this report.&lt;/a&gt;&lt;br&gt;
&lt;a class="content" href="/research_kramer.aspx"&gt;About Mitchell Kramer.&lt;/a&gt;
&lt;p&gt;
&lt;p</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=831</link><pubDate>Thu, 14 Jun 2007 00:00:00 GMT</pubDate></item><item><title>Best Practices in Customer Self-Service</title><description>This report presents PSGroup’s 10 best practices in customer self-service. The 10 represent the current ideal based on our research on self-service technologies and on our consulting work with companies of all sizes across many industries. The 10 are driven by our axiom, “make it easy for your customers to do business with you,” and cover key self-service Customer Scenarios within the entire customer lifecycle.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=828</link><pubDate>Thu, 31 May 2007 00:00:00 GMT</pubDate></item><item><title>Cross-Channel, Cross-Lifecycle Customer Service Product and Company Update - 1Q 2007</title><description>This report is the ninth of our quarterly update reports on the products and companies in our practice on cross-channel, cross-lifecycle customer support. Performance in 4Q 2006 for cross-channel, cross-lifecycle customer service suppliers was mixed, mixed when comparing companies and mixed when analyzing results within companies. There were some excellent fourth quarter results such as ATG’s financial performance, but no company delivered excellent results across customers, products, and financials and there were too many poor or flat results to characterize the quarter any more positively than mixed.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=826</link><pubDate>Thu, 17 May 2007 00:00:00 GMT</pubDate></item><item><title>Research, Compare, and Select Running Shoes</title><description>In this Test-drive report, we apply the Product Select and Buy Customer Scenario pattern and its “I want to find the product or service that best addresses my requirements” Moment of Truth to retail for a customer’s research, comparison, and selection activities for a pair of running shoes. More specifically, our customer persona, Hardy Rhodes visits Dick’s Sporting Goods, Roadrunner Sports, RunningShoes.com, and Runners Warehouse to select a pair of running shoes that meets his requirements for a fit, brand, and price. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=821</link><pubDate>Fri, 27 Apr 2007 00:00:00 GMT</pubDate></item><item><title>Research, Compare, and Select a Travel Rewards Credit Card</title><description>In this Test-drive report, we apply the Product Select and Buy Customer Scenario pattern and its “I want to find the product or service that best addresses my requirements” Moment of Truth to financial services for a customer’s research, comparison, and selection activities for a credit card. More specifically, our customer persona, Miles Maxim visits American Express, Bank of America, Capital One, Citi, and Discover to select a credit card that meets his requirements for a rewards program, rates and fees, and customer services.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=818</link><pubDate>Thu, 12 Apr 2007 00:00:00 GMT</pubDate></item><item><title>Cross-Channel, Cross-Lifecycle Customer Service Product and Company Update - 4Q 2006</title><description>This report is the eighth of our quarterly update reports on the products and companies in our practice on cross-channel, cross-lifecycle customer support. Performance in 4Q 2006 for cross-channel, cross-lifecycle customer service suppliers was mixed, mixed when comparing companies and mixed when analyzing results within companies. There were some excellent fourth quarter results such as ATG’s financial performance, but no company delivered excellent results across customers, products, and financials and there were too many poor or flat results to characterize the quarter any more positively than mixed.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=805</link><pubDate>Thu, 08 Mar 2007 00:00:00 GMT</pubDate></item><item><title>Customer Self-Service at Xerox</title><description>In this customer-self-service case study report, I describe my experience in helping myself to customer service at xerox.com by performing key activities of self-service Customer Scenarios and evaluating that experience against our framework for customer self-service. The site delivers excellent support in recommending products that address customer requirements, diagnosing and resolving problems, and managing account information. On the other hand, the site does not provide self-service entitlement initial purchase or renewal, notification facilities, or self-service for case/incident management.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=800</link><pubDate>Tue, 13 Feb 2007 00:00:00 GMT</pubDate></item><item><title>BEA AquaLogic User Interaction 6.1</title><description>This report presents our evaluation of the BEA AquaLogic User Interaction (ALUI) 6.1 portal technology platform against our evaluation framework for customer portals. Formerly, the Plumtree Corporate Portal, this is a widely-used and well-proven portal platform with 1,000 implementations. ALUI is strong in the areas of portlets, UI content management, search, and analytics. It deploys in both J2EE and .NET environments and addresses requirements for cross-lifecycle customer service quite nicely.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=799</link><pubDate>Thu, 08 Feb 2007 00:00:00 GMT</pubDate></item><item><title>Customer Portal Survey</title><description>Customer portals are the ideal mechanisms for delivering your online, cross-lifecycle customer experience. In order to understand the adoption, functionality, governance and organization, and technology selection, usage, and management of customer portals, we surveyed our community of readers, subscribers, and consulting clients. Key conclusions drawn from more than 200 responses are that customer portals: support broad functionality, have been deployed beginning more than two years ago and will continue to be widely deployed in the future, have been deployed rapidly, vary widely in governance and organization, contain a small number of custom-built portlets, and deploy on a wide range of portal platforms.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=789</link><pubDate>Thu, 18 Jan 2007 00:00:00 GMT</pubDate></item><item><title>InStranet Contact Centers In-Line 5.5</title><description>Contact Centers In-Line (CCIL) is the cross-channel, cross-lifecycle customer service offering of InStranet Inc. CCIL was introduced in February 2003. To date, approximately 35 organizations have implemented it, mostly Global 1000 companies and many in the telecommunications industry. CCIL 5.5, the current product version and the version we evaluate in this report, was introduced in September 2006. 5.5 is a big release with significant new capabilities and many enhancements. From the perspective of self-service, the top new capabilities are in the areas of content management, search, process management, and analytics. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=785</link><pubDate>Thu, 04 Jan 2007 00:00:00 GMT</pubDate></item><item><title>KNOVA Self-Service 7.1</title><description>KNOVA Suite is a collection of these six cross-channel, cross-lifecycle customer service products: KNOVA Contact Center, KNOVA Field Service, KNOVA Forums, KNOVA Guided Selling, KNOVA Knowledge Desk, and KNOVA Self-Service. KNOVA has offered the suite since January 2000 and approximately 100 organizations have implemented one or more of its products. KNOVA Suite 7.1 was introduced in September 2006 and included significant and innovative improvements in content management, UI content management, process management, and search. We evaluate KNOVA Self-Service 7.1, the latest version of the module of KNOVA Suite for creating and delivering a self-service customer experience, against our evaluation framework for customer self-service in this report.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=779</link><pubDate>Thu, 07 Dec 2006 00:00:00 GMT</pubDate></item><item><title>Cross-Channel, Cross-Lifecycle Customer Service Product and Company Update - 3Q 2006</title><description>This report is the seventh of our quarterly update reports on the products and companies in our practice on cross-channel, cross-lifecycle customer support. Performance in 3Q 2006 for cross-channel, cross-lifecycle customer service suppliers was mixed, mixed when comparing companies, and mixed when analyzing results within companies. RightNow was far and away the top performer with excellent results in customer growth, products, and financials. The others were, well, mixed.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=773</link><pubDate>Thu, 16 Nov 2006 00:00:00 GMT</pubDate></item><item><title>Customer Self-Service at Sovereign Bank</title><description>In this customer self-service case study report, I describe my experience in helping myself to customer service at Sovereignbank.com by performing key activities of self-service Customer Scenarios and evaluating that experience against our framework for customer self-service. Overall, Sovereignbank.com does not make it easy for you to help yourself to perform customer service activities. The site exceeds requirements only for its UI content and it needs improvement for supporting many activities in all but the explore lifecycle phase and for its implementation of content, search, escalation to assisted service, and mobile device support.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=769</link><pubDate>Thu, 02 Nov 2006 00:00:00 GMT</pubDate></item><item><title>Customer Self-Service at Apple</title><description>In this customer-self-service case study report, I describe my experience in helping myself to customer service at Apple.com by performing key activities of self-service Customer Scenarios and evaluating that experience against our framework for customer self-service. Overall, Apple.com makes it pretty easy for you to help yourself to perform customer service activities. My evaluation is that the site exceeds requirements for customer self-service in the areas of support for use and maintain lifecycle activities, for content and UI content, and for globalization/localization. The site needs improvement for supporting explore lifecycle activities, for search, for escalation to assisted service, and for mobile device support.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=756</link><pubDate>Thu, 28 Sep 2006 00:00:00 GMT</pubDate></item><item><title>IBM WebSphere Portal Version 6.0</title><description>This report presents our evaluation of the IBM WebSphere Portal Version 6.0 against our evaluation framework for customer portals. This is a widely-used and well-proven portal platform with 4,000 implementations. Major improvements in 6.0 to portlet development and standards support, UI usability and management, and document management in 6.0 on top of a strong base let you implement easier-to-use customer portals faster. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=752</link><pubDate>Thu, 14 Sep 2006 00:00:00 GMT</pubDate></item><item><title>Customer Self-Service at Comcast</title><description>In this customer self-service case study report, I describe my experience in helping myself to customer service at comcast.com by performing key activities of self-service Customer Scenarios and evaluating that experience against our framework for customer self-service. Overall, comcast.com does not make it easy for you to help yourself to perform customer service activities. My evaluation is that the site exceeds requirements for customer self-service in the areas of support for maintain lifecycle activities, especially for accessing and updating account information and for escalating from self-service to assisted service. The site needs improvement in all other areas, especially in content and search.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=750</link><pubDate>Thu, 07 Sep 2006 00:00:00 GMT</pubDate></item><item><title>Cross-Channel, Cross-Lifecycle Customer Service Product and Company Update - 2Q 2006</title><description>This report is the sixth of our quarterly update reports on the products and companies in our practice on cross-channel, cross-lifecycle customer support. After a quiet 1Q 2006, customer growth resumed, significant products were introduced, and company performance improved in 2Q 2006. KANA and InQuira had excellent quarters. eGain was quiet in every respect—not a good sign.  ATG, InStranet, KNOVA, and RightNow all had good quarters—nothing outstanding either positively or negatively.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=746</link><pubDate>Thu, 24 Aug 2006 00:00:00 GMT</pubDate></item><item><title>Customer Self-Service at Verizon</title><description>In this customer self-service test-drive report, I describe my experience in helping myself to customer service at verizon.com by performing key activities of self-service Customer Scenarios and evaluating that experience against our framework for customer self-service. You can help yourself to perform a wide range of customer service activities on verizon.com. Support for most activities is excellent, especially for the key activities: diagnosing problems, and accessing and updating customer information.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=743</link><pubDate>Thu, 10 Aug 2006 00:00:00 GMT</pubDate></item><item><title>Customer Self-Service at Verizon Wireless</title><description>In this customer self-service case study report, I describe my experience in helping myself to customer service at verizonwireless.com by performing key activities of self-service Customer Scenarios and evaluating that experience against our framework for customer self-service. You can help yourself to perform a wide range of customer service activities on verizonwireless.com. You’ll be able to learn about products and services to manage your account information very easily, but you’ll have a hard time trying to diagnose and resolve problems because the site’s content is so FAQ-centric and its search capabilities are quite limited.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=737</link><pubDate>Thu, 27 Jul 2006 00:00:00 GMT</pubDate></item><item><title>KANA Solutions for Web Self-Service</title><description>KANA Solutions for Web Self-Service is a suite of these three products: KANA IQ, KANA Response, and KANA Response Live. Customers use IQ to find answers to their questions and to help themselves diagnose, isolate, and resolve problems. They use Response to escalate from IQ to email assisted service and they use Response Live to escalate from IQ to chat and co-browsing assisted service. More than 600 organizations have implemented one or more of these products. KANA has offered the suite since March 2004, although its oldest component, Response, was introduced in December 1999. We evaluate KANA Solutions for Web Self-Service against our evaluation framework for customer self-service in this report.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=733</link><pubDate>Thu, 13 Jul 2006 00:00:00 GMT</pubDate></item><item><title>Framework for Evaluating Customer Self-Service Products and Services</title><description>Customer self-service is a subset of cross-channel, cross-lifecycle customer service. Customer self-service products let you deliver a customer experience that can help your customers use the World Wide Web to find answers to questions about your products and services and to help customers diagnose, isolate, and resolve problems that they’re having with your products and services. We’ve created a framework to help you evaluate customer self-service products and services. In this report, we describe these evaluation criteria in detail. In future reports, we will offer our framework-based evaluations of specific products and services.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=722</link><pubDate>Thu, 08 Jun 2006 00:00:00 GMT</pubDate></item><item><title>Cross-Channel, Cross-Lifecycle Customer Service Product and Company Update - 1Q 2006</title><description>This report is the fifth of our quarterly update reports on the products and companies in our practice on cross-channel, cross-lifecycle customer support. 1Q 2006 was a typically quiet first quarter. Compared with the excellent, across-the-board performance of 4Q 2005, customer growth slowed, there was only minor product activity, and company performance was pretty much flat. There was nothing outstanding, either positive or negative, to report for any of the cross-channel, cross-lifecycle customer service suppliers that we cover: ATG, eGain, InStranet, KANA, Knova, and RightNow.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=719</link><pubDate>Thu, 25 May 2006 00:00:00 GMT</pubDate></item><item><title>Customer Portals Evaluation Framework, Version 2</title><description>We’ve developed and refined a framework to help you evaluate and select the portal technology platform that’s best for your customer portal. We’ve also evaluated seven portal platforms against the framework and published reports documenting those evaluations. In this report, we describe version 2 of our framework for evaluating portal platforms for customer portals and explain how and why we’ve refined it.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=716</link><pubDate>Thu, 18 May 2006 00:00:00 GMT</pubDate></item><item><title>Customer Portals Feature Comparison Matrix</title><description>In this report, we summarize our evaluations of seven portal platforms in the form of a matrix. The portal platforms are: BEA WebLogic Portal, IBM WebSphere Portal, Microsoft SharePoint Services and SharePoint Portal Server, Liferay Portal, Oracle AS Portal, SAP NetWeaver Portal, and Vignette Portal. Rows of the matrix represent evaluation criteria and sub-criteria. Columns of the matrix represent the portal platforms.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=715</link><pubDate>Thu, 11 May 2006 00:00:00 GMT</pubDate></item><item><title>Customer Portals Research Findings</title><description>We have completed the product evaluation phase of our research on customer portals, having evaluated seven portal platforms against the criteria of our framework. Along the way, we have refined our framework to match customer requirements, to reflect portal platform capabilities, and to improve the evaluations consistency, accuracy, effectiveness, and usability of our evaluations. The refinements summarize the key findings of our research and identify the key differentiators among the products. We present and discuss those refinements in this report.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=713</link><pubDate>Thu, 04 May 2006 00:00:00 GMT</pubDate></item><item><title>SAP NetWeaver Portal</title><description>This report evaluates SAP NetWeaver Portal, Knowledge Management, and Collaboration against our evaluation framework for customer portals. These offerings create a portal platform with facilities that will help you design, develop, deploy, and support customer portals that deliver a customer experience that is tightly integrated with all of the SAP enterprise applications. SAP NetWeaver Portal is widely used and well proven. It’s based on technology that SAP acquired with TopTier in 2001. SAP has introduced two major versions of the portal platform since the acquisition. A point release is currently in preview and is planned for general availability later this year.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=708</link><pubDate>Thu, 20 Apr 2006 00:00:00 GMT</pubDate></item><item><title>Vignette Portal 7.2</title><description>This report evaluates Vignette Portal against our evaluation framework for customer portals. This product, along with tightly integrated add-on products from Vignette for integration, content management, and collaboration, provides the facilities to help you design, develop, deploy, and support customer portals with rich functionality on a wide range of operating systems, Web infrastructures, and databases. Vignette Portal has been implemented by 450 customer organizations. Vignette has taken the product and its add-ons through multiple new versions. A major new version is coming in the second half of this year.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=694</link><pubDate>Thu, 23 Mar 2006 00:00:00 GMT</pubDate></item><item><title>Lessons in Customer Service</title><description>This report is a case study of my experience selecting, purchasing, installing, and using a BlackBerry device for mobile email and voice communication. I purchased it from Verizon Wireless, and Verizon Wireless provides communication services and customer service for it. Through an arrangement called One Bill, Verizon presents the bills for its usage. I encountered and dealt with significant customer service issues with both Verizon Wireless and Verizon. These issues are so blatant, that their solutions, which approach best practices in customer service, become intuitively obvious. They are the lessons in customer service.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=690</link><pubDate>Thu, 09 Mar 2006 00:00:00 GMT</pubDate></item><item><title>IBM WebSphere Portlet Factory 5.11.3</title><description>One of the most important yet most complex tasks in building customer portals is developing the portlets that implement and deliver applications services to your customers. Portlet development has required the same skills, techniques, and tools needed for all Web application development, and for integrating Web applications with back-office and external applications and data. WebSphere Portlet Factory is a portlet development toolset that can simplify and speed portlet development. It lets your developers use component assembly and mass customization techniques to build portlets. This product was originally developed by Bowstreet, Inc., and introduced in 2002 as Bowstreet Portlet Factory. Bowstreet was acquired by IBM on December 20, 2005 and the product has been re-branded as WebSphere Portlet Factory in March 2006. To date, approximately 200 customers have installed the product. WebSphere Portlet Factory Version 5.11.3, introduced in December 2005, is its current release.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=641</link><pubDate>Tue, 07 Mar 2006 00:00:00 GMT</pubDate></item><item><title>Cross-Channel, Cross-Lifecycle Customer Service Product and Company Update - 4Q 2005</title><description>This report is the fourth of our quarterly update reports on the products and companies in our practice on cross-channel, cross-lifecycle customer support. 4Q 2005 was a good fourth quarter and 2005 was a very good year. While we’re never comfortable giving you just good news, there really is no bad news to deliver for cross-channel, cross-lifecycle customer service in general or for the individual suppliers that we cover: ATG, eGain, InStranet, KANA, Knova, RightNow, and UniPress.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=687</link><pubDate>Thu, 23 Feb 2006 00:00:00 GMT</pubDate></item><item><title>Windows SharePoint Services SharePoint Portal Server</title><description>This report evaluates the combination of Microsoft Windows SharePoint Services and SharePoint Portal Server against our evaluation framework for customer portals. These offerings create a portal platform with facilities that will help you design, develop, deploy, and support customer portals that deliver a rich and highly collaborative customer experience. Both SharePoint Services and SharePoint Portal Server are widely used and well proven. Both were introduced in 2001 and both are in the second SP release of their second major version. A major new version is coming this year. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=683</link><pubDate>Thu, 09 Feb 2006 00:00:00 GMT</pubDate></item><item><title>ATG Wisdom</title><description>ATG Wisdom is a product strategy that unifies all of ATG’s products and lets you implement them to deliver a comprehensive and consistent cross-channel, cross-lifecycle customer experience. ATG fulfills the Wisdom strategy by having built all of its products with the same Java technologies and by supporting their deployment on the ATG7 application platform, in order to leverage common facilities for integrating external resources and for creating and managing customer context. In this report, we discuss how ATG’s products implement Wisdom and how you should consider using them.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=679</link><pubDate>Wed, 25 Jan 2006 00:00:00 GMT</pubDate></item><item><title>Federated Customer Information</title><description>Customer information is the key to delivering the kind of personalized cross-channel, cross-lifecycle customer experience that makes it easy for your customers to do business with you. It’s the information that identifies your customers and comprehensively represents their relationships with you. Without customer information, you can’t do business. The problem is that you have too much customer information. Some of it is managed in all of your customer-touching and -facing systems. In this report, we describe a best practices approach for harnessing customer information.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=665</link><pubDate>Thu, 08 Dec 2005 00:00:00 GMT</pubDate></item><item><title>Cross-Channel, Cross-Lifecycle Customer Service Product and Company Update - 3Q 2005</title><description>This report is the third of our quarterly update reports on the products and companies in our practice on cross-channel, cross-lifecycle customer support. 3Q2005 was a good third quarter. The best aspect of the quarter was customer growth. All of the companies that we watch did well in customer acquisition and retention, although some did much better than others. Product activity was mixed. For example, ATG and UniPress made major product announcements, but eGain and Knova were quiet. Company performance was mixed. For example, RightNow continues to lead the way. eGain and Knova slipped a little.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=662</link><pubDate>Thu, 01 Dec 2005 00:00:00 GMT</pubDate></item><item><title>Liferay Portal 3.6.1</title><description>This report evaluates Liferay Portal 3.6.1 against our evaluation framework for customer portals. This open source portal platform packages facilities that will help you design, develop, deploy, and support customer portals that deliver a rich customer experience. It is a widely-used and well-proven portal platform. Liferay claims that the portal is downloaded hundreds of time every day and reference installations include a few names that you’ll recognize. In addition, Liferay has taken the offering through three major versions since its introduction in 2000. Significant new releases are planned for this quarter, 4Q2005, and 2Q2006.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=659</link><pubDate>Thu, 17 Nov 2005 00:00:00 GMT</pubDate></item><item><title>InStranet Contact Centers In-Line 5.1</title><description>CCIL is a cross-channel, cross-lifecycle customer service product offering from InStranet, Inc., a privately-held software supplier based in Chicago, IL. Implement CCIL to let your customers find the information that they need to learn about your products, answer questions about them, and diagnosis and resolve problems with them across self-service and assisted service channels. We evaluate CCIL against our evaluation framework for cross-channel, cross-lifecycle customer service in this report.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=647</link><pubDate>Thu, 27 Oct 2005 00:00:00 GMT</pubDate></item><item><title>BEA WebLogic Portal V.8.1</title><description>This report evaluates BEA WebLogic Portal 8.1 against our evaluation framework for customer portals. This portal platform packages facilities that will help you design, develop, deploy, and support customer portals that deliver a rich customer experience. It is a widely-used and well-proven portal platform. BEA claims an installed base of 3,000 customers, half of whom have used it for customer-facing applications. In addition, BEA has taken the offering through five major versions since its introduction in October 2001. The next major version is planned for early 2006. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=638</link><pubDate>Thu, 29 Sep 2005 00:00:00 GMT</pubDate></item><item><title>Campaign Management at Nationwide Building Society</title><description>This report is a case study that examines how Nationwide Building Society has made it easier for its customers to do business with them through an innovative implementation of campaign management processes and newly selected marketing automation technology. Nationwide is using Unica Affinium to deliver relevant offers to its customers in-line with their banking activities in branches and through the call center. It’s the latest in a series of Nationwide’s steps toward becoming a more customer-centric organization.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=632</link><pubDate>Thu, 15 Sep 2005 00:00:00 GMT</pubDate></item><item><title>Cross-Channel, Cross-Lifecycle Customer Service Product and Company Update - 2Q 2005</title><description>2Q2005 was a pretty good quarter for cross-channel, cross-lifecycle companies—good customer growth, a couple of product introductions, and improvements in company performance. The best news was in customer acquisition with lots of new customers and lots of good customer names. Customer growth, of course, results in good financial performance, and there was plenty of that. There really was no bad news. This report is the second of our quarterly update reports on the products and companies in our practice on cross-channel, cross-lifecycle customer support—ATG Adaptive Customer Assistance and ATG KnowledgeCenter, eGain Service, InStranet Contact Centers In-Line, KANA Service Solutions, Knova Application Suite, RightNow CRM, and UniPress Footprints. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=627</link><pubDate>Thu, 01 Sep 2005 00:00:00 GMT</pubDate></item><item><title>Managing Product Content at Hewlett-Packard</title><description>Hewlett-Packard has designed, built, and implemented a practical yet product content management system called HP Provisioner. It’s practical because it lets HP harness its content incrementally, an existing content management system at a time and a group of content consumers at a time, delivering rapid and significant results with little or no break-age. It’s innovative because its design: classifies all of HP’s products within a hierarchy that encapsulates product content, is represented in XML Schema, and is implemented in an XML database. This report is a case study that describes the motivation, approach, design, development, and implementation of HP Provisioner.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=624</link><pubDate>Thu, 18 Aug 2005 00:00:00 GMT</pubDate></item><item><title>IBM WebSphere Portal 5.1.0.1</title><description>This report evaluates IBM WebSphere Portal Version 5.1 against our evaluation framework for customer portals. This portal platform packages facilities that will help you design, develop, deploy, and support customer portals that deliver a rich customer experience. It is a widely-used and well-proven portal platform. IBM claims an installed base of 3,500 customers, 40 percent of whom have used it to support external users. In addition, IBM has taken the offering through five major versions since its introduction in early 2000 and the next major version is planned for 2Q2006.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=614</link><pubDate>Thu, 04 Aug 2005 00:00:00 GMT</pubDate></item><item><title>Cross-Channel, Cross-Lifecycle Customer Service Feature Comparison Matrix</title><description>In our Cross-channel, Cross-lifecycle Customer Service Evaluation Framework, we present the criteria that we believe are important when evaluating how well any given offering will support an organization's needs. To assist you in your evaluation efforts of products designed specifically to support your customers' problem diagnosis, problem reporting, and problem resolution activities, we are presenting the criteria and their explanations in matrix form. The matrix has extra columns. You can use them to notate the capabilities of the short list of products you are currently investigating. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=395</link><pubDate>Fri, 29 Jul 2005 00:00:00 GMT</pubDate></item><item><title>PSGroup Bull’s-Eye: Cross-Channel, Cross-Lifecycle Customer Service</title><description>Our new “Bull’s-Eye” graphical report presents the highest-level summary of our analysis, evaluation, and comparison of the knowledge management capabilities of seven of the leading cross-channel, cross-lifecycle customer support products and product suites Here, we rank the solutions from ATG, eGain, Kana, Knova, and RightNow.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=400</link><pubDate>Fri, 29 Jul 2005 00:00:00 GMT</pubDate></item><item><title>PSGroup Bull’s-Eye: Cross-Channel, Cross-Lifecycle Customer Service</title><description>Our Bull’s-Eye graphical report presents the highest-level summary of our analysis, evaluation, and comparison of the architectures of seven of the leading cross-channel, cross-lifecycle customer support products and product suites We rank solutions from ATG, eGain, Kana, Knova, and RightNow.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=412</link><pubDate>Fri, 29 Jul 2005 00:00:00 GMT</pubDate></item><item><title>PSGroup Bull’s-Eye: Cross-Channel, Cross-Lifecycle Customer Service</title><description>Our Bull’s-Eye graphical report presents the highest-level summary of our analysis, evaluation, and comparison of the analytics capabilities of six of the leading cross-channel, cross-lifecycle customer support products and product suites. We rank solutions from ATG, eGain, Kana, Knova, and RightNow.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=418</link><pubDate>Fri, 29 Jul 2005 00:00:00 GMT</pubDate></item><item><title>PSGroup Bull’s-Eye: Cross-Channel, Cross-Lifecycle Customer Service</title><description>Our Bull’s-Eye graphical report presents the highest-level summary of our analysis, evaluation, and comparison of (1) the product viability of six of the leading cross-channel, cross-lifecycle customer support products and product suites and (2) the company viability of their five providers. We rank ATG, eGain, Kana, Knova, and RightNow.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=429</link><pubDate>Fri, 29 Jul 2005 00:00:00 GMT</pubDate></item><item><title>PSGroup Bull’s-Eye: Cross-Channel, Cross-Lifecycle Customer Service</title><description>This Bull’s-Eye report presents our overall ranking of six leading cross-channel, cross-lifecycle customer service product offerings. Our ranking, from highest to lowest, is: eGain Service 7.0, Knova Application Suite 6.1, Kana Service Solutions and RightNow CRM 6.0, ATG Knowledge Center 6, and ATG Adaptive Customer Assistance 2005.1.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=431</link><pubDate>Fri, 29 Jul 2005 00:00:00 GMT</pubDate></item><item><title>A Java Bridge to Connect Content Islands</title><description>Content Repository API for Java Technology, JSR 170, holds the potential to be the bridge that connects your content islands. The API provides a standardized representation of content repositories and a wide range of standard content services that those repositories deliver. Its specification was finalized on June 17, 2005. In this report, we examine the specification and the benefits that compliant software can deliver to your content applications. 
</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=604</link><pubDate>Thu, 21 Jul 2005 00:00:00 GMT</pubDate></item><item><title>Oracle Application Server 10g Portal</title><description>This report evaluates Oracle Application Server 10g Portal against our evaluation framework for customer portal platforms. This portal platform provides a comprehensive set of facilities for developing, deploying, and supporting your customer portals. It is a widely used and well proven portal platform. Oracle claims an installed base of 6,000 customers, 20 percent of which have used it for their customer portals. In addition, Oracle has taken the offering through three major versions since its introduction in 2000. It should be an especially attractive portal platform for you if your organization has already implemented Oracle Applications and/or the Oracle Application Server.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=595</link><pubDate>Thu, 30 Jun 2005 00:00:00 GMT</pubDate></item><item><title>Content Islands</title><description>Content management systems are proliferating. You have one for every application that helps you deliver your customer experience on the Web—your customer portals, ecommerce systems, marketing automation systems, and self-service customer support systems. The cost of these “content islands” reduces the potential benefits of an otherwise excellent customer experience. But these systems are the best that you can do with today’s content technology and products. In the future, a combination of content services, XML, and “content bases” could be a better approach.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=593</link><pubDate>Thu, 23 Jun 2005 00:00:00 GMT</pubDate></item><item><title>Cross-Channel, Cross-Lifecycle Customer Service Product and Company Update - 1Q 2005</title><description>In this report, we present a current snapshot of the cross-channel, cross-lifecycle customer service product offerings that we evaluated, of the suppliers of those offerings, and of the market, itself. Our snapshot includes analysis of customer base growth, of product improvements, and of the financial health of suppliers. It also includes the identification of key events such as company acquisitions or the introduction or application of innovative technologies.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=563</link><pubDate>Thu, 02 Jun 2005 00:00:00 GMT</pubDate></item><item><title>Customer Portal Platforms Evaluation Matrix</title><description>In our evaluation framework for customer portal platforms, we presented the criteria that we believe are important when evaluating how well any given portal technology platform will support an organization’s needs. To assist you in your evaluation efforts of these product offerings, we are presenting the criteria and their explanations in matrix form. The matrix has extra columns. You can use them to notate the capabilities of the short list of products you are currently investigating.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=544</link><pubDate>Thu, 19 May 2005 00:00:00 GMT</pubDate></item><item><title>Content Management Goes Back to the Future</title><description>We know where content management is going because we know its past. All IT has evolved in a predictable sequence of phases from innovative, raw, and unstructured technology through commoditized, standardized, packaged products. It will be no different for content management. Trust us and get ready for the changes.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=294</link><pubDate>Thu, 19 May 2005 00:00:00 GMT</pubDate></item><item><title>Customer Portal Platforms Evaluation Framework</title><description>Customer portals are great mechanisms for delivering a major portion of your online customer experience. They’re good for your customers because they can make it easier for your customers to do business with you, and they’re good for you because they can improve customer satisfaction and profitability, and they can reduce costs to serve. This report presents the details of our framework for evaluating the portal technology platforms best suited for customer portals.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=539</link><pubDate>Thu, 12 May 2005 00:00:00 GMT</pubDate></item><item><title>Cross-Channel, Cross-Lifecycle Customer Service Solution RFP Template</title><description>This report presents a template for an RFP that you can customize to solicit proposals for a cross-channel, cross-lifecycle customer service/support solution. The template is based on our evaluation framework for customer service/support. You customize it by modifying or extending our framework and by adding descriptions of your current customer service/support environment, requirements for your planned customer service/support, and descriptions of proof of concept tests that demonstrate how well a solution can meet your requirements. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=493</link><pubDate>Thu, 05 May 2005 00:00:00 GMT</pubDate></item><item><title>Kanisa and ServiceWare Merge</title><description>On February 8, 2005, Kanisa and ServiceWare completed the merger that they had announced on December 22, 2004. The merger combines two small companies of roughly same size. It's a deal that should help both the companies and all of their customers. We'll examine that deal in this report.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=393</link><pubDate>Thu, 10 Mar 2005 00:00:00 GMT</pubDate></item><item><title>Monitoring Customer Experiences on the Web Using the TeaLeaf RealiTea Platform</title><description>The TeaLeaf RealiTea Platform captures, logs, and archives the data that customers enter at their browsers and that their systems deliver to their browsers in response. Consider it for your monitoring toolkit. Use it for measuring and understanding your customers' behavior and for managing the customer experience that you deliver on the Web. Use it to detect, diagnose, fix, and test system, network, and application function, performance, and availability problems. Use it to provide the end-user data missing in conventional system, network, and server-oriented monitoring approaches. Find out how in this report.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=391</link><pubDate>Thu, 03 Mar 2005 00:00:00 GMT</pubDate></item><item><title>PSGroup Bull’s-Eye: CRM Architecture Products</title><description>Our "Bull's-Eye" graphical report presents the highest-level summary of our analysis, evaluation, and comparison of the application structure and customization capabilities of the CRM architectures of the product suites of the five leading CRM suppliers: E.piphany 6, Oracle E-Business Suite 11i, PeopleSoft Internet Architecture, and Siebel 7. By application structure, we mean what’s inside the components that make up a CRM application. By customization, we mean modifying and extending what a CRM supplier packages with its CRM applications in order to tailor those applications to reflect the way that you do business. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=381</link><pubDate>Tue, 01 Mar 2005 00:00:00 GMT</pubDate></item><item><title>Cross-Channel, Cross-Lifecycle Customer Service Product Evaluation Matrix</title><description>In our cross-channel, cross-lifecycle customer service product evaluation framework, we present the criteria that we believe are important when evaluating how well any given offering will support an organization’s needs. To assist you in your evaluation efforts of products designed specifically to support your customers’ problem diagnosis, reporting, and resolution activities, we are presenting the criteria and their explanations in matrix form. The matrix has extra columns. You can use them to notate the capabilities of the short list of products you are currently investigating. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=380</link><pubDate>Thu, 24 Feb 2005 00:00:00 GMT</pubDate></item><item><title>ATG KnowledgeCenter 6</title><description>ATG KnowledgeCenter can help you support key activities in the plan, explore, and use phases of the customer lifecycle across the Web and contact center touchpoints. The customer experience that you can deliver with KnowledgeCenter is built by customizing the components of its framework and then deploying those customized components in order to address your customer service requirements. This is a well proven and relatively widely used product suite that has been on the market for several years. This report evaluates ATG KnowledgeCenter against our evaluation framework for cross-channel, cross-lifecycle customer service.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=375</link><pubDate>Thu, 17 Feb 2005 00:00:00 GMT</pubDate></item><item><title>eGain Service 7</title><description>eGain Service can help you support your customers’ planning and exploration activities to find which of your products best meet their requirements; their problem diagnosis, reporting, and resolution activities; and their activities to access the customer and incident information that you manage about them through self-service and assisted-service channels. You create a customer experience to support these activities by creating and integrating content, specifying metadata that describe that content, and customizing Web page templates into a user interface through which customers and agents can find the content that they need through navigation and search techniques. eGain Service is well proven and widely used. Initially introduced in 1998, the product suite has a customer base of 800. This report evaluates eGain Service against our evaluation framework for cross-channel, cross-lifecycle customer service.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=369</link><pubDate>Thu, 10 Feb 2005 00:00:00 GMT</pubDate></item><item><title>ATG Adaptive Customer Assistance 2005.1</title><description>ATG Adaptive Customer Assistance can help you deliver a customer experience that supports your customers’ product planning and exploration activities, as well as their problem diagnosis and resolution activities, across the Web and contact center touchpoints. The customer experience that you can deliver with this product is built by creating content, integrating content from external systems, specifying metadata for content that you create and integrate, specifying rules to personalize the delivery of that content, and customizing packaged Web page templates for a user interface to search and navigate that content. ACA is a new product that ATG is in the process of enhancing through integration with recently acquired technology. This report evaluates ATG Adaptive Customer Assistance against our evaluation framework for cross-channel, cross-lifecycle customer service.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=364</link><pubDate>Thu, 03 Feb 2005 00:00:00 GMT</pubDate></item><item><title>Kana Service Solutions</title><description>Kana Service Solutions is a product suite that can help you support your customers’ problem diagnosis, reporting, and resolution activities within the use and maintain phases of the customer lifecycle, as well as their planning and exploration activities to find which of your products best meet their needs. The suite supports these activities through both Web and contact center touchpoints. You create a customer experience to support these activities with Kana IQ by creating content and customizing Web page templates. Customers and CSRs navigate Web pages and navigate and search content to answer questions and solve problems. Alternatively, you can use the new facilities of Kana Resolution to create a multi-step, process-oriented approach to delivering assisted-service operational capabilities. This approach leverages Kana IQ content. Kana Service Solutions mixes well-proven and widely used products with products that are brand new and very recently acquired. This report evaluates Kana Service Solutions against our evaluation framework for cross-channel, cross-lifecycle customer service.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=351</link><pubDate>Thu, 13 Jan 2005 00:00:00 GMT</pubDate></item><item><title>RightNow CRM 6.0</title><description>RightNow CRM is a product suite that can help you support problem diagnosis, reporting, and resolution activities in the use and maintain phases of the customer lifecycle across the Web and contact center touchpoints. The customer experience that you can deliver with the suite consists of presenting Web content for customers and CSRs to navigate and search, and organizing the sequence of customers’ steps to answer questions and solve problems into an automated, rules-based process. This is a well-proven and widely used product suite that has been on the market for several years and is offered as both a licensed software product and a hosted service. This report evaluates RightNow CRM against our evaluation framework for cross-channel, cross-lifecycle customer service.</description><author>Mitchell kramer</author><link>http://www.psgroup.com/detail.aspx?id=340</link><pubDate>Thu, 16 Dec 2004 00:00:00 GMT</pubDate></item><item><title>ServiceWare Enterprise 5.7</title><description>ServiceWare Enterprise can help your customers understand your products; find answers to questions about your products; and diagnose, report, and fix problems with your products across self-service and assisted-service touchpoints. You create customer experiences to support these activities by customizing packaged Web page templates, creating content appropriate to the activities, and providing access to existing appropriate content. Your customers navigate the Web pages and use ServiceWare’s self-learning search engine to answer questions and solve problems. This is a well-proven and relatively widely used product suite that has been on the market for several years. This report examines ServiceWare Enterprise against our evaluation framework for cross-channel, cross-lifecycle customer service products.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=2</link><pubDate>Thu, 02 Dec 2004 00:00:00 GMT</pubDate></item><item><title>E.piphany Advisor</title><description>Epiphany Advisor is a suite of three products—Insight Advisor, Interaction Advisor, and Lead Advisor—with specialized implementations for retail financial services and communications companies and tightly packaged integration with PeopleSoft and Siebel CRM applications. You can use this offering to improve the customer experience that you currently deliver across all channels and all customer lifecycle phases. Insight Advisor can give all of your agents a context-sensitive view of your customer relationships. Interaction Advisor can help you make the best offers and present the most relevant content through all your touchpoints. Lead Advisor can help you close inter-product-line leads. This report evaluates Epiphany Advisor against our evaluation framework for cross-channel, cross-lifecycle customer service.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=7</link><pubDate>Thu, 18 Nov 2004 00:00:00 GMT</pubDate></item><item><title>Kanisa Application Suite 6.1</title><description>The Kanisa Application Suite is a product suite of three application modules that can help you support key activities in the plan, explore, and use phases of the customer lifecycle across the Web and contact center touchpoints. The customer experience that you can deliver with the suite is built by presenting Web content and documents that customers and CSRs navigate and search and by organizing the sequence of customers’ steps to answer questions and solve problems into an automated, rules-based process. This is a well-proven and relatively-widely-used product suite that has been on the market for several years. This report evaluates the Kanisa Application Suite against our evaluation framework for cross-channel, cross-lifecycle customer service.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=17</link><pubDate>Thu, 28 Oct 2004 00:00:00 GMT</pubDate></item><item><title>Cross-Channel, Cross-Lifecycle Operational Requirements</title><description>This report presents the requirements for the operational capabilities of cross-channel, cross-lifecycle customer service products; product types that address those requirements; and examples of those product types. Because no product or product suite addresses all of these requirements, you’ll have to implement several products to deliver a complete customer experience. The key types of products delivering these capabilities are campaign management products, ecommerce products, case/incident management products, service resolution management products, and search and knowledge management products. We plan to publish framework-based evaluations of several examples of all these products types. Our evaluations will help you shorten the time, reduce the cost, and lower the risk of selecting, developing, implementing, and supporting the set of products that will deliver your complete cross-channel cross-lifecycle customer experience.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=23</link><pubDate>Thu, 14 Oct 2004 00:00:00 GMT</pubDate></item><item><title>Comergent E-Business  System 6.4</title><description>The Comergent E-Business System is a product suite of 27 application modules that can help you deliver a customer experience across all the phases of the customer lifecycle and across Web and contact center touchpoints, either directly to end customers or indirectly through a multitier partner channel. This is a well-proven and relatively widely used product that has been on the market for several years. This report evaluates the Comergent E-Business System against our evaluation framework for cross-channel, cross-lifecycle customer service.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=31</link><pubDate>Thu, 30 Sep 2004 00:00:00 GMT</pubDate></item><item><title>Framework for Evaluating Cross-Channel, Cross-Lifecycle Customer Service Products</title><description>Customers want your help on every channel through which they interact with you. Customers want and need your help at every phase of their lifecycles, through every interaction and iteration within the lifecycle phases of plan, explore, select, buy, use, maintain, and renew. Customer service encompasses all of your customers’ cross-channel, cross-lifecycle activities (not just break/fix or incident management). You need to implement customer service business processes and applications that support your channels and your customers’ activities. In this report, we’ll give you a framework for evaluating the products that help automate those business processes and implement those applications. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=37</link><pubDate>Thu, 09 Sep 2004 00:00:00 GMT</pubDate></item><item><title>May I Help You?</title><description>Customers want your HELP on every channel through which they interact with you—the touchpoints like the Web, call center, and store—as well as the partners that market, resell, and support the products that you build. Customers want and need your HELP at every phase of their lifecycles—to learn about your products proactively or reactively, buy them, use them, and fix them, as well as to mange their relationships with you. When we say customer service, we mean simply delivering a customer experience that helps your customers do business with you. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=39</link><pubDate>Thu, 02 Sep 2004 00:00:00 GMT</pubDate></item><item><title>ATG Acquires Primus</title><description>On August 10, Art Technology Group Incorporated (ATG) announced its intention to acquire Primus Knowledge Systems Incorporated (Primus). We think that the combined company will be greater than the sum of its parts. The two firms have similar corporate strategies, similar target markets, and complementary product lines with little or no overlap. Not only that, but we think the new, combined company is positioned to grow and profit from one of the hottest market trends we’ve seen in a while: cross-channel, cross-lifecycle customer service. The new ATG will help make it easier for your customers to do business with you.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=460</link><pubDate>Thu, 19 Aug 2004 00:00:00 GMT</pubDate></item><item><title>Microsoft CRM 1.2</title><description>Microsoft CRM is an entry-level CRM offering. It packages the marketing, sales, and customer service functionality and the assisted channel support that you need for your first CRM applications. Its Architecture, built on Microsoft’s .COM and .NET technology stack, is very good. With a low price and a granular pricing model, this product suite can deliver very good value. Microsoft CRM 1.2 was introduced in December 2003, and it already has a customer base of 2,500. Today, this offering will appeal mostly to those businesses without CRM. In the future, we expect the product suite to address a broader market. This report presents our analysis of Microsoft CRM 1.2 against our framework for evaluating cross-channel CRM products and product suites.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=57</link><pubDate>Thu, 15 Jul 2004 00:00:00 GMT</pubDate></item><item><title>Cross-Channel CRM </title><description>Cross channel CRM is your next step in strengthening your customer relationships. You do business across many channels. Your customers perform the tasks of their Customer Scenarios with you on combinations of all those channels. You should select cross-channel CRM products based on their Architecture, the channels that they support, and the cross-channel functionality that they package for CRM’s marketing, sales, and customer service business processes. This report describes our framework for evaluating cross-channel CRM products using those critical factors. Use our approach to shorten the time and reduce the risk in selection and implementation.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=60</link><pubDate>Thu, 01 Jul 2004 00:00:00 GMT</pubDate></item><item><title>Data Mining at Work</title><description>Terrorists live and work with us. They do business with us. They are our customers. As a result, we have huge volumes of data that describe them, their behavior, and their transactions. We can harness this data and analyze it with data mining technology in order to predict and prevent future terrorist acts. There are no technological barriers to this approach. Data mining is our most powerful analytic technology. We should start using data mining today in the fight against terrorism.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=73</link><pubDate>Thu, 10 Jun 2004 00:00:00 GMT</pubDate></item><item><title>Customer Data Mining</title><description>Data mining is commonly defined as the discovery or the extraction of patterns or models from sets of data. In customer data mining, the data from which patterns or models are discovered or extracted represent the business that you do with your customers, as well as information about them and the relationships that they have with you. Customer data mining is an analytic approach that solves business-critical problems; delivers bottom-line benefits; is more powerful, more effective, and more consistent than SQL and/or OLAP; and leverages your investment in data warehousing. As such, we recommend that data mining become a foundation technology or technology standard and a core skill within your organization.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=77</link><pubDate>Thu, 27 May 2004 00:00:00 GMT</pubDate></item><item><title>Oracle Customer Intelligence</title><description>Oracle Customer Intelligence provides analyses of customer relationships, interactions, and transactions. These analyses include the calculation of four measures that qualify and quantify your customer relationships and three sets of historical and channel-independent reports. This report evaluates Customer Intelligence against our evaluation framework for customer relationship analytic applications.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=83</link><pubDate>Thu, 20 May 2004 00:00:00 GMT</pubDate></item><item><title>MicroStrategy Customer Analysis </title><description>Customer Analysis provides analysis of customer relationships and transactions. These analyses are historical, business process independent, and channel independent. The product module does not have analytics or reports about customer behavior. This report evaluates the Customer Analysis module of the MicroStrategy BI Developer Kit against our evaluation framework for customer relationship analytic applications.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=86</link><pubDate>Thu, 13 May 2004 00:00:00 GMT</pubDate></item><item><title>KXEN Analytical Framework 3.0</title><description>KXEN Analytic Framework is a suite of seven product modules that abstracts and automates the data mining process of data preparation, model building and testing, and data scoring. The suite makes data mining easy to learn and easy to use, making this technology more accessible to more users and more applicable in more applications. This report evaluates KXEN Analytic Framework 3.0 against our evaluation framework for customer relationship analytic applications.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=95</link><pubDate>Thu, 22 Apr 2004 00:00:00 GMT</pubDate></item><item><title>How Strong Is Your Customer Experience?</title><description>The term CRM has become ambiguous and overloaded. When we say, “CRM,” we always have to explain what we really mean. When we write about CRM, we need a paragraph or two of context setting and background to convey the actual topic. Customer experience is a better term and a better concept. It’s more accurate and more precise. And it’s more easily understood because it’s more intuitive. Customer experience is the environment in which your customers do business with you—the context, location, delivery mechanism, processing, and content. Build a stronger customer experience, and you’ll improve customer satisfaction, loyalty, and profitability. Learn in this report how to build stronger customer experiences twelve ways.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=103</link><pubDate>Thu, 01 Apr 2004 00:00:00 GMT</pubDate></item><item><title>Marketswitch TRUE Optimization Suite 4.7</title><description>Marketswitch TRUE Suite is a family of eight customer relationship analytic applications. These products use optimization technology to improve the effectiveness and efficiency of your marketing campaigns by helping you identify the best offer to deliver to your customers and prospects while, at the same time, helping you to achieve the business objectives for your campaign. This report evaluates the Marketswitch TRUE Suite against our evaluation framework for customer-centric analytic applications.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=108</link><pubDate>Thu, 18 Mar 2004 00:00:00 GMT</pubDate></item><item><title>BusinessObjects Customer Intelligence Customer Analytics 6.1</title><description>The Customer Analytics module of Customer Intelligence provides monitoring, historical analysis, and predictive analysis of customer relationships, transactions, and behavior. These are broad, general-purpose analyses of customer relationships, customer transactions, and customer behavior. The customer behavior analysis focuses on purchasing behavior, examining your customers’ orders, and the effect of those orders on their relationships with you. This report evaluates the Customer Analytics module of BusinessObjects Customer Intelligence against our evaluation framework for customer-centric analytic applications.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=115</link><pubDate>Thu, 26 Feb 2004 00:00:00 GMT</pubDate></item><item><title>What’s New in Interwoven TeamSite 6.0?</title><description>In September 2003, Interwoven delivered TeamSite 6.0, the sixth major version of its flagship Web content management product. This new version introduces new content management tools and a service-oriented architecture (SOA). The tools make TeamSite 6.0 more usable for more types of users. The SOA makes TeamSite 6.0 much easier to integrate with those Web applications that consume its content. These are significant enhancements and address limitations with previous product versions. They make TeamSite a more attractive choice for managing Web content.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=467</link><pubDate>Thu, 12 Feb 2004 00:00:00 GMT</pubDate></item><item><title>SAS Marketing Optimization 3.2</title><description>If you market to a large number of customers with many offers across a broad range of channels, then optimization technology can help you identify the best offers and best channels for each of your customers. SAS Marketing Optimization is a customer-centric analytic application that uses optimization technology to help improve your marketing campaigns in this manner, making them more customer-centric and more effective. This report evaluates SAS Marketing Optimization against our evaluation framework for customer-centric analytic applications.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=214</link><pubDate>Thu, 05 Feb 2004 00:00:00 GMT</pubDate></item><item><title>Unica Affinium 6</title><description>Affinium 6, a product suite from Unica Corporation, offers campaign planning, campaign design and development, campaign execution, and analytic and optimization functionality in a set of four product modules. This report evaluates Affinium 6 against our evaluation framework for campaign management.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=223</link><pubDate>Thu, 15 Jan 2004 00:00:00 GMT</pubDate></item><item><title>CRM in 2004</title><description>After three years of slashing costs and many reductions in force, organizations have money to use on IT again. Your customers are spending again. The economy seems really to be turning around. 2004 looks like a year of growth. CRM will be a key growth area. How do we know? Over the past few months, we’ve been working with companies which at starting some very interesting CRM initiatives.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=225</link><pubDate>Thu, 08 Jan 2004 00:00:00 GMT</pubDate></item><item><title>Customer Data Warehouses</title><description>A customer data warehouse is a data warehouse designed to support the customer-centric analysis of your business. It’s the mechanism that will enable you to become as customer-centric in analysis as you’re becoming in your operations. You need a customer data warehouse to do customer-centric analysis. And you need to do customer centric analysis to close the loop and become a completely customer-centric organization. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=231</link><pubDate>Thu, 18 Dec 2003 00:00:00 GMT</pubDate></item><item><title>PSGroup Bull's-Eye: Data Warehouse Databases: Best Data Type Support Capabilities</title><description>Our “Bull’s-Eye” graphical report presents the highest-level summary of our analysis, evaluation, and comparison of warehouse implementation of the four leading data warehouse databases: IBM DB2 Version 8.1 Data Warehouse Enterprise Edition, Oracle9i Enterprise Edition, Sybase IQ 12.5, and Teradata Warehouse 7.0. By physical implementation, we mean the tasks starting with a data model and ending with an empty data warehouse that’s ready to load with data.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=237</link><pubDate>Thu, 04 Dec 2003 00:00:00 GMT</pubDate></item><item><title>PSGroup Bull's-Eye: Data Warehouse Databases: Best Analytics Capabilities</title><description>Our “Bull’s-Eye” graphical report presents the highest-level summary of our analysis, evaluation, and comparison of the analytics capabilities in the four leading data warehouse databases: IBM DB2 Version 8.1 Data Warehouse Enterprise Edition, Oracle9i Enterprise Edition, Sybase IQ 12.5, and Teradata Warehouse 7.0. By analytic capabilities, we mean software that automates all or part of a decisioning process through SQL, OLAP, and data mining.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=241</link><pubDate>Wed, 26 Nov 2003 00:00:00 GMT</pubDate></item><item><title>PSGroup Bull's-Eye: Data Warehouse Databases: Best Data Type Support</title><description>Our “Bull’s-Eye” graphical report presents the highest-level summary of our analysis, evaluation, and comparison of the data type support in the four leading data warehouse databases: IBM DB2 Version 8.1 Data Warehouse Enterprise Edition, Oracle9i Enterprise Edition, Sybase IQ 12.5, and Teradata Warehouse 7.0. By data type support, we mean that a data warehouse database provides the mechanisms to define, implement, access, manipulate, and manage a given type of data.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=243</link><pubDate>Thu, 20 Nov 2003 00:00:00 GMT</pubDate></item><item><title>Data Warehouse Database Feature Comparison Matrix</title><description>We’ve developed a framework to help you select the data warehouse database product that is best for you, minimizing the time and risk of your selection process. The framework has four major evaluation criteria: Architecture, build and manage functionality, analytics, and product and company viability. Each of these major criteria has multiple sub-criteria. This report presents a matrix of our evaluations of four data warehouse database products against that framework: IBM DB2 Data Warehouse Enterprise Edition Version 8.1, Oracle9i Enterprise Edition, Sybase IQ 12.5, and Teradata Warehouse 7.0.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=245</link><pubDate>Thu, 13 Nov 2003 00:00:00 GMT</pubDate></item><item><title>Teradata Warehouse 7.0</title><description>Teradata Warehouse 7.0 is a suite of data warehousing facilities that is built around the current version of the Teradata RDBMS, the widely-used and well-proven data warehouse database offered by the Teradata Division of NCR. The offering is designed and positioned for the largest, enterprise-class data warehouses. Its highly-parallel, multiprocessing, partitioned, shared-nothing Architecture is a great foundation for high-end data warehousing, and customer have implemented data warehouses on it that range to over 100 terabytes. This report evaluates Teradata Warehouse 7.0 against our framework for data warehouse databases.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=251</link><pubDate>Thu, 30 Oct 2003 00:00:00 GMT</pubDate></item><item><title>Siebel Acquires UpShot and Motiva</title><description>On October 15, 2003, Siebel announced its intentions to acquire two CRM companies: UpShot Corporation and Motiva, Inc. UpShot has been successful offering hosted sales force automation capabilities. Motiva has developed sophisticated sales incentive compensation software. UpShot brings experience in hosted software, a successful product line, and a large customer base. Motiva brings functionality and technology. As a result, Siebel strengthens its SFA capabilities, technology, and packaging. This report presents our take on these acquisitions.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=254</link><pubDate>Thu, 23 Oct 2003 00:00:00 GMT</pubDate></item><item><title>The Top 10 Reasons that CRM Projects Fail</title><description>We’ve heard over and over again that 80 percent of CRM projects fail. We’re not sure that this is the right number, but there’s been a lot of commonality in the reasons for this failure. So much so that we offer in this report the top 10 reasons for those failures. But we want your CRM projects to succeed. So we also offer our prescription for successful CRM projects. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=14</link><pubDate>Thu, 02 Oct 2003 00:00:00 GMT</pubDate></item><item><title>DB2 Data Warehouse Enterprise Edition</title><description>DB2 Data Warehouse Enterprise Edition is the high-end data warehousing bundle from IBM Corporation. This offering packages all the tools and technologies that you need to build and manage large data warehouses that store many types of data and to access that data with powerful analytic functions. The sweet spot ranges to more than 10 terabyte data warehouses. This report evaluates DB2 Data Warehouse Enterprise Edition against our framework for data warehouse databases.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=26</link><pubDate>Thu, 11 Sep 2003 00:00:00 GMT</pubDate></item><item><title>Oracle9i Enterprise Edition</title><description>Oracle9i Enterprise Edition is the high-end data warehousing offering from Oracle Corporation. The product has built-in features and integrates with Oracle add-on products to let you build and manage large data warehouses that store many types of data and to access that data with powerful analytic functions. The sweet spot ranges to 10 terabyte data warehouses. This report evaluates Oracle9i Enterprise Edition against our framework for data warehouse databases.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=268</link><pubDate>Thu, 04 Sep 2003 00:00:00 GMT</pubDate></item><item><title>Sybase IQ</title><description>This report evaluates Sybase IQ against our framework for data warehouse databases. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=286</link><pubDate>Wed, 30 Jul 2003 00:00:00 GMT</pubDate></item><item><title>What about the Customers?</title><description>Oracle’s announced acquisition of PeopleSoft and Oracle’s statement that it will cease development and support of PeopleSoft applications will force PeopleSoft customers to convert to Oracle EBS 11i. The differences in Architecture between these two product suites will be very costly and risky.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=299</link><pubDate>Thu, 19 Jun 2003 00:00:00 GMT</pubDate></item><item><title>Evaluating Campaign Management Products</title><description>Over the past several months, we’ve published our judgments of seven campaign management products against our evaluation framework. We’ve also published Bull’s-Eye reports that compare the products against the key evaluation criteria of the framework. The products are (alphabetically by supplier): Aprimo Marketing, Blue Martini Relationship Marketing, E.piphany Marketing, Marketswitch TRUE, SAS Marketing Automation, Teradata CRM, and Unica Affinium. This report is the final chapter in the documentation of our current campaign management research project. We offer our observations and conclusions about the research project, the framework, and campaign management.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=304</link><pubDate>Thu, 12 Jun 2003 00:00:00 GMT</pubDate></item><item><title>PSGroup Bull's-Eye: Campaign Management Products: Best Overall Campaign Management Capabilities</title><description>This “Bull’s-Eye” graphical report presents our overall rating of seven of the leading customer-centric analytic application products. The seven are Aprimo Marketing, Blue Martini Relationship Marketing, E.piphany Marketing, Marketswitch TRUE, SAS Marketing Automation, Teradata CRM from NCR Teradata, and Unica Affinium.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=308</link><pubDate>Thu, 05 Jun 2003 00:00:00 GMT</pubDate></item><item><title>PSGroup Bull's-Eye: Campaign Management Products: Best Planning &amp; Administration Capabilities</title><description>Our “Bull’s-Eye” graphical report presents the highest-level summary of our analysis, evaluation, and comparison of the planning and administration capabilities of seven campaign management products: Aprimo Marketing, Blue Martini Relationship Marketing, E.piphany Marketing, Marketswitch TRUE, SAS Campaign Management, Teradata CRM, and Unica Affinium. Campaign planning comprises the tools, control mechanisms, and data structures needed to control and manage the resources that you allocate to campaigns—marketing resources, financial resources, and personnel. Administration is the management of facilities that support campaign design and development and its planning and management. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=311</link><pubDate>Thu, 29 May 2003 00:00:00 GMT</pubDate></item><item><title>How to Approach Multi-Channel CRM</title><description>Your customers demand a seamless experience when they do business with you—seamless across multiple channels. We call this multi-channel CRM. We designed the Multi-Channel CRM Workshop to help. In our first workshop, attendees learned important lessons. We learned them, too. Best practices in CRM design integrate these three interrelated requirements: 1) You must thoroughly understand your customers and the ways that they want and need to do business with you. 2) You must design your business processes to support your customers and their key Customer Scenarios. 3) You must design and implement the applications that perform those business processes across multiple channels using a service-oriented Architecture. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=315</link><pubDate>Thu, 22 May 2003 00:00:00 GMT</pubDate></item><item><title>PSGroup Bull's-Eye: Campaign Management Products: Best Measurement &amp; Analysis Capabilities</title><description>Our “Bull’s-Eye” graphical report presents the highest-level summary of our analysis, evaluation, and comparison of the campaign measurement and analysis functionality of seven campaign management products: Aprimo Marketing, Blue Martini Relationship Marketing, E.piphany Marketing, Marketswitch TRUE, SAS Campaign Management, Teradata CRM, and Unica Affinium. By measurement and analysis, we mean the capabilities to collect, store, and manage campaign results and to analyze those results through reports and analytics.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=318</link><pubDate>Thu, 15 May 2003 00:00:00 GMT</pubDate></item><item><title>PSGroup Bull's-Eye: Campaign Management Products: Best Customer-Friendliness Capabilities</title><description>Our “Bull’s-Eye” graphical report presents the highest-level summary of our analysis, evaluation, and comparison of the customer-friendliness of seven campaign management products: Aprimo Marketing, Blue Martini Relationship Marketing, E.piphany Marketing, Marketswitch TRUE, SAS Campaign Management, Teradata CRM, and Unica Affinium. By customer-friendliness, we mean the extent to which campaigns can be adapted to suit different customers’ contexts, including the communication style for campaign delivery, the touchpoints that campaigns support, their adaptability to customer behavior, and the range of mechanisms for their execution. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=323</link><pubDate>Thu, 08 May 2003 00:00:00 GMT</pubDate></item><item><title>Campaign Management Feature Comparison Matrix</title><description>We’ve developed a campaign management framework to help you select the product that is best for you, minimizing the time and risk of that selection The framework has four major evaluation criteria: functionality, administration, Architecture, and product marketing. Each of these major criteria has multiple sub-criteria. This report presents a matrix of our evaluations of seven campaign management products against that framework: Aprimo Marketing, Blue Martini Relationship Marketing, E.piphany Marketing, Marketswitch TRUE, SAS Campaign management, Teradata CRM, and Unica Affinium.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=327</link><pubDate>Thu, 24 Apr 2003 00:00:00 GMT</pubDate></item><item><title>PSGroup Bull's-Eye: Campaign Management Products: Best Customer Segmentation Capabilities</title><description>Our “Bull’s-Eye” graphical report presents the highest-level summary of our analysis, evaluation, and comparison of the customer segmentation functionality of seven campaign management products: Aprimo Marketing, Blue Martini Relationship Marketing, E.piphany Marketing, Marketswitch TRUE, SAS Campaign Management, Teradata CRM, and Unica Affinium. By customer segmentation, we mean the capabilities to select those customers and prospects to whom to send the offers of a marketing campaign. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=328</link><pubDate>Thu, 24 Apr 2003 00:00:00 GMT</pubDate></item><item><title>Blue Martini Application Suite</title><description>This report assesses the functionality, administration, and Architecture of the Blue Martini Application Suite against our evaluation and comparison framework for the multi-channel CRM. We found the Blue Martini Application Suite to provide very good multi-channel CRM functionality and Architecture. Marketing, sales, and service functionality to support store visits is excellent and a key differentiator. On balance, the Blue Martini Application Suite can facilitate your implementation of a multi-channel CRM system. And, except for packaging and pricing, the Blue Martini Application Suite is SOA-ready.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=333</link><pubDate>Thu, 03 Apr 2003 00:00:00 GMT</pubDate></item><item><title>Chordiant 5</title><description>This report assesses the functionality, administration, and Architecture of Chordiant 5 against our evaluation and comparison framework for the multi-channel CRM. We found Chordiant 5 to provide good multi-channel CRM functionality and Architecture. On balance, Chordiant 5 can facilitate your implementation of a multi-channel CRM system. And, except for packaging and pricing, Chordiant 5 is SOA-ready.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=121</link><pubDate>Thu, 03 Apr 2003 00:00:00 GMT</pubDate></item><item><title>Epiphany E.6</title><description>This report assesses the functionality, administration, and Architecture of E.piphany E.6 against our evaluation and comparison framework for multi-channel CRM.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=126</link><pubDate>Thu, 20 Mar 2003 00:00:00 GMT</pubDate></item><item><title>SAS Moves Up-Market</title><description>SAS Institute has articulated a vision to “become the strategic business intelligence and analytic applications supplier.” This vision moves SAS up-market from its historical position as a supplier of low-level analytic tools and business intelligence components. This report presents our take on SAS’s vision, on its strategy to fulfill that vision, and on its business capabilities to implement that strategy. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=127</link><pubDate>Thu, 20 Mar 2003 00:00:00 GMT</pubDate></item><item><title>Data Warehouse Databases</title><description>Data warehouses might just be the most critical resources to your becoming a customer-centric organization. They’re implemented on relational (or object/relational) database management systems that we call data warehouse databases. While there are only a few data warehouse database products from which to choose, and even though they’re familiar products from well-known suppliers, selecting a data warehouse database is a difficult task. This reports documents an evaluation framework for data warehouse databases that has been designed to help you select the product that is best for you. The framework has six major evaluation criteria: build and manage, access, performance and scalability, reliability and availability, analytics, and product marketing. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=131</link><pubDate>Thu, 06 Mar 2003 00:00:00 GMT</pubDate></item><item><title>divine’s Velocity Marketing</title><description>Velocity Marketing from divine, Inc., provides campaign design and development, campaign planning, campaign execution, and campaign measurement and analysis functionality. The product packages tools for developing direct-style campaigns and for delivering them to direct-mail, email, telephone, and fax touchpoints. This report evaluates Velocity Marketing against our evaluation framework for campaign management. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=139</link><pubDate>Thu, 20 Feb 2003 00:00:00 GMT</pubDate></item><item><title>Multi-Channel CRM Architecture</title><description>This report defines an Architecture for Multi-Channel CRM. This multi-channel Architecture provides an idealized approach to understanding and describing your Multi-Channel CRM requirements and to developing a services-based, touchpoint-independent approach for their implementation. Significantly, it also provides a mechanism for evaluating and comparing CRM products.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=138</link><pubDate>Thu, 06 Feb 2003 00:00:00 GMT</pubDate></item><item><title>Blue Martini Relationship Marketing</title><description>Relationship Marketing from Blue Martini Software provides campaign design and development, campaign execution, and campaign measurement and analysis functionality. The product packages tools for developing campaigns and runtime facilities for campaign execution. The product is built on a comprehensive data mart that provides campaign measurement and analysis capabilities. This report evaluates Relationship Marketing against our evaluation framework for campaign management.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=144</link><pubDate>Thu, 30 Jan 2003 00:00:00 GMT</pubDate></item><item><title>Multi-Channel CRM</title><description>We define multi-channel CRM as the delivery of customer-facing, customer-touching, and customer-impacting marketing, sales, and service business processes across multiple interaction touchpoints and delivery channels. This report presents our framework for evaluating the multi-channel CRM functionality, administration, and Architecture of CRM products.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=303</link><pubDate>Thu, 23 Jan 2003 00:00:00 GMT</pubDate></item><item><title>Marketswitch TRUE Suite</title><description>TRUE for Marketing Optimization, a product suite from Marketswitch Corporation, does not offer comprehensive campaign management capabilities. Rather, it offers the capabilities to optimize the resources of campaigns designed and developed with conventional campaign management products to make the campaigns more efficient and more effective. This report evaluates the TRUE Suite’s marketing optimization applications against our evaluation framework for campaign management, evaluating the capabilities that it does provide.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=148</link><pubDate>Thu, 16 Jan 2003 00:00:00 GMT</pubDate></item><item><title>Campaign Management Integration</title><description>Integration is a major issue in delivering multi-channel campaigns. In order to implement campaigns that span direct, point-of-sale, email, contact center, and Web touchpoints, you have to integrate campaign management products with the CRM applications that support those touchpoints. That integration can be complex and costly work. This report explains how best to approach it.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=149</link><pubDate>Thu, 09 Jan 2003 00:00:00 GMT</pubDate></item><item><title>Epiphany Marketing</title><description>E.piphany Marketing, a product suite from E.piphany, Inc., offers campaign planning, campaign design and development, campaign execution, and analytic functionality in a set of four product modules. This report evaluates E.piphany, Inc. against our evaluation framework for campaign management.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=47</link><pubDate>Thu, 02 Jan 2003 00:00:00 GMT</pubDate></item><item><title>Aprimo Marketing 5.5</title><description>Aprimo Marketing, a product suite from Aprimo Incorporated, offers campaign planning, campaign design and development, campaign execution, and campaign measurement and analysis functionality, as well as a range of back-office marketing operations functionality in a set of eight product modules. This report evaluates Aprimo Marketing against our evaluation framework for campaign management.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=65</link><pubDate>Thu, 05 Dec 2002 00:00:00 GMT</pubDate></item><item><title>Unica Affinium</title><description>Affinium, a product suite from Unica Corporation, offers campaign planning, campaign design and development, campaign execution, and analytic and optimization functionality in a set of six product modules. This report evaluates Affinium against our evaluation framework for campaign management. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=478</link><pubDate>Wed, 27 Nov 2002 00:00:00 GMT</pubDate></item><item><title>Campaign Management Shakeout</title><description>Four more campaign management companies have been acquired in the past two and a half months at liquidation sale prices: MarketFirst by Pivotal, Protagona by DoubleClick, Revenio’s assets by Vignette, and Verbind’s assets by SAS. None of these companies was going to make it on its own. Are these acquisitions part of the expected consolidation of a maturing market or a sign of other problems?</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=480</link><pubDate>Thu, 21 Nov 2002 00:00:00 GMT</pubDate></item><item><title>PSGroup Bull’s-Eye: CRM Architecture Products</title><description>Our "Bull's-Eye" graphical report presents the highest-level summary of our analysis, evaluation, and comparison of the integration capabilities of five CRM architectures from the leading CRM suppliers: E.piphany 6, Oracle E-Business Suite 11i, PeopleSoft Internet Architecture, and Siebel 7.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=382</link><pubDate>Thu, 31 Oct 2002 00:00:00 GMT</pubDate></item><item><title>Teradata CRM 4.2</title><description>Teradata CRM from Teradata, a Division of NCR offers campaign design and development, campaign execution, and analytic functionality in a set of six product modules. This report evaluates Teradata CRM against our evaluation framework for campaign management.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=153</link><pubDate>Thu, 24 Oct 2002 00:00:00 GMT</pubDate></item><item><title>Pivotal Acquires MarketFirst</title><description>On October 3, 2002, Pivotal Corporation acquired MarketFirst. This is a win-win deal. With the acquisition, Pivotal plugs a hole in its current offering, making Pivotal CRM Suite a more attractive and more competitive offering. Pivotal’s and MarketFirst’s customers also win. Pivotal’s customers get better marketing functionality. MarketFirst’s customers get to deal with a larger and stronger company.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=487</link><pubDate>Thu, 17 Oct 2002 00:00:00 GMT</pubDate></item><item><title>Campaign Management</title><description>Campaign management applications can help your company achieve its marketing objectives. There are many campaign management and marketing management products from which to choose. The framework documented in this report has been designed to help you select the product that is best for you, minimizing the time and risk of that selection.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=158</link><pubDate>Thu, 19 Sep 2002 00:00:00 GMT</pubDate></item><item><title>PeopleSoft Internet Architecture</title><description>The PeopleSoft Internet Architecture provides the foundation for PeopleSoft 8 CRM products as well as the company’s ERP, supply chain, and HR products. This new architecture leverages PeopleSoft’s technology investment, providing an easy migration to the Internet for its large customer base. It carries forward the BEA Systems Tuxedo infrastructure and the C++ application structure of previous versions and adds a flexible and sophisticated Internet interface for access by all types of users and integration with all types of applications. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=498</link><pubDate>Thu, 12 Sep 2002 00:00:00 GMT</pubDate></item><item><title>PSGroup Bull's-Eye: Customer–Centric Analytic Applications: Best Overall Capabilities</title><description>This “Bull’s-Eye” graphical report presents our overall rating of six of the leading customer-centric analytic application products: BusinessObjects Customer Intelligence, Oracle E-Business Intelligence, PeopleSoft CRM Analytics, SAP CRM Analytics, SAS CRM Solutions, and Teradata CRM from Teradata, a division of NCR.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=502</link><pubDate>Thu, 22 Aug 2002 00:00:00 GMT</pubDate></item><item><title>PSGroup Bull’s-Eye: CRM Architecture Products</title><description>Our "Bull's-Eye" graphical report presents the highest-level summary of our analysis, evaluation, and comparison of the infrastructures of five CRM architectures from the product suites of the leading CRM suppliers: E.piphany E.6, Oracle E-Business Suite 11i, PeopleSoft Internet Architecture, mySAP CRM, and Siebel 7. By infrastructure, we mean common and shared application-independent runtime services that support application execution and their handling of user and system requests.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=383</link><pubDate>Thu, 15 Aug 2002 00:00:00 GMT</pubDate></item><item><title>Comparing CRM Architectures</title><description>We defined and described how you should evaluate the architecture of CRM product suites in our framework report, “Why Architecture is Important to CRM.” Over the past several months, we published our evaluations of five CRM product suites against this framework: E.piphany, Oracle, PeopleSoft, SAP, and Siebel. In this report, we compare those offerings against each other using the framework. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=505</link><pubDate>Thu, 08 Aug 2002 00:00:00 GMT</pubDate></item><item><title>PSGroup Bull's-Eye: Customer–Centric Analytic Applications: Best  Customer Retention Analysis Functionality</title><description>Our “Bull’s-Eye” graphical report presents the highest-level summary of our analysis, evaluation, and comparison of the retention analysis functionality of six of the leading customer-centric analytic application products. Here, we rank the solutions from Business Objects, Oracle, PeopleSoft, SAP, SAS, and Teradata.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=506</link><pubDate>Thu, 08 Aug 2002 00:00:00 GMT</pubDate></item><item><title>CRM Architecture Comparison Matrix</title><description>We’ve created a framework-based approach to help you evaluate and compare the architectures of CRM product suites. Over the past several months, we’ve published our evaluation of five architectures against the framework. In this report, we summarize our evaluations in the form of a matrix.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=507</link><pubDate>Thu, 01 Aug 2002 00:00:00 GMT</pubDate></item><item><title>PSGroup Bull's-Eye: Customer–Centric Analytic Applications: Best  Customer Profitability Analysis Functionality</title><description>Our new “Bull’s-Eye” graphical report presents the highest-level summary of our analysis, evaluation, and comparison of the profitability analysis functionality of six of the leading customer-centric analytic application products. Here, we rank the solutions from Teradata, SAS, Oracle, PeopleSoft, SAP, and Business Objects.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=508</link><pubDate>Thu, 01 Aug 2002 00:00:00 GMT</pubDate></item><item><title>PSGroup Bull's-Eye: Customer–Centric Analytic Applications: Best  Analytic Functionality</title><description>Our new “Bull’s-Eye” graphical report presents the highest-level summary of our analysis, evaluation, and comparison of the analysis functionality of six of the leading customer-centric analytic application products. Here, we rank the solutions from Teradata, SAS, Oracle, PeopleSoft, SAP, and Business Objects.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=513</link><pubDate>Thu, 18 Jul 2002 00:00:00 GMT</pubDate></item><item><title>Oracle E-Business Suite 11i CRM Architecture</title><description>While you should select a CRM product primarily on its functionality, its architecture should be a significant influence on your decision. This report assesses the architecture of E-Business Suite 11i against the six criteria of our evaluation and comparison framework for the architecture of CRM products. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=516</link><pubDate>Thu, 11 Jul 2002 00:00:00 GMT</pubDate></item><item><title>PSGroup Bull's-Eye: Customer–Centric Analytic Applications: Best Business Process Coverage</title><description>Our new “Bull’s-Eye” graphical report presents the highest-level summary of our analysis, evaluation, and comparison of the touchpoint coverage of six of the leading customer-centric analytic application products. Here, we rank the solutions from SAS, Teradata, Oracle, PeopleSoft, SAP, and Business Objects.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=517</link><pubDate>Thu, 11 Jul 2002 00:00:00 GMT</pubDate></item><item><title>PSGroup Bull's-Eye: Customer–Centric Analytic Applications: Best Multi-Touchpoint Support</title><description>Our new “Bull’s-Eye” graphical Report presents the highest-level summary of our analysis, evaluation, and comparison of the touchpoint support within the analytic functionality of six of the leading customer-centric analytic application products. Here, we rank the solutions from SAS, Teradata, Oracle, PeopleSoft, SAP, and Business Objects.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=519</link><pubDate>Wed, 03 Jul 2002 00:00:00 GMT</pubDate></item><item><title>PSGroup Bull's-Eye: Customer–Centric Analytic Applications: Best Segmentation Functionality</title><description>Our new “Bull’s-Eye” graphical report presents the highest-level summary of our analysis, evaluation, and comparison of the segmentation functionality of six of the leading customer-centric analytic application products. Here, we rank the solutions from SAS, Teradata, Oracle, PeopleSoft, SAP, and Business Objects.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=522</link><pubDate>Thu, 27 Jun 2002 00:00:00 GMT</pubDate></item><item><title>PSGroup Bull's-Eye: Customer–Centric Analytic Applications: Best Prediction Functionality</title><description>Our new “Bull’s-Eye” graphical report presents the highest-level summary of our analysis, evaluation, and comparison of the Prediction functionality of six of the leading customer-centric analytic application products. Here, we rank the solutions from SAS, Teradata, Oracle, PeopleSoft, SAP, and Business Objects.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=358</link><pubDate>Thu, 20 Jun 2002 00:00:00 GMT</pubDate></item><item><title>mySAP CRM Architecture</title><description>While you should select a CRM product primarily on its functionality, its architecture should be a significant influence on your decision. This report assesses the architecture of mySAP CRM against the six criteria of our evaluation and comparison framework for the architecture of CRM products. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=526</link><pubDate>Thu, 06 Jun 2002 00:00:00 GMT</pubDate></item><item><title>Siebel 7 Architecture</title><description>While you should select a CRM product primarily on its functionality, its architecture should be a significant influence on your decision. This report assesses the architecture of Siebel 7 against the six criteria of our evaluation and comparison framework for the architecture of CRM products. We’ll tell you how smart Siebel’s Smart Web architecture really is. </description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=529</link><pubDate>Thu, 30 May 2002 00:00:00 GMT</pubDate></item><item><title>Comparing Customer-Centric Analytic Applications</title><description>We’ve created a framework-based approach to help you evaluate and compare customer-centric analytic appli-cations. Over the past few months, we’ve published our valuation of six products against the framework: Busines-sObjects Customer Intelligence, Oracle Business Intelligence, PeopleSoft CRM Analytics, SAP CRM Analytics, SAS CRM Solutions, and Teradata CRM. In this report, we summarize our evaluations.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=535</link><pubDate>Thu, 02 May 2002 00:00:00 GMT</pubDate></item><item><title>Customer-Centric Analytic Application Feature Comparison Matrix</title><description>We’ve created a framework-based approach to help you evaluate and compare customer-centric analytic applications. Over the past few months, we’ve published our valuation of six products against the framework: Business Objects’ BusinessObjects Customer Intelligence, Oracle Business Intelligence, PeopleSoft CRM Analytics, SAP CRM Analytics, SAS CRM Solutions, Teradata’s Teradata CRM. In this report, we summarize our evaluations in the form of a matrix.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=549</link><pubDate>Thu, 18 Apr 2002 00:00:00 GMT</pubDate></item><item><title>Customer-Centric Analytic Applications in SAS CRM Solutions</title><description>SAS CRM Solutions are customer-centric analytic applications that provide analysis, segmentation, prediction, and business performance measurement and monitoring functionality. You should consider these capabilities to help understanding and growing your relationships with your customers and for measuring and improving the effectiveness of all your CRM applications and the applications that support them.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=553</link><pubDate>Thu, 04 Apr 2002 00:00:00 GMT</pubDate></item><item><title>mySAP CRM Analytics</title><description>SAP CRM Analytics, a feature of SAP Business Information Warehouse, provides analysis, segmentation, prediction, and business performance measurement and monitoring functionality. You should consider these capabilities to help in understanding and growing your relationships with your customers and for measuring and improving the effectiveness of all your CRM applications and the applications that support them.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=559</link><pubDate>Thu, 21 Mar 2002 00:00:00 GMT</pubDate></item><item><title>Oracle Business Intelligence</title><description>Oracle Business Intelligence is a framework that includes a technology infrastructure and a set of customer-centric analytic application products that provides analysis, segmentation, prediction, and business performance measurement and monitoring functionality. You should consider these capabilities to help in understanding and growing your relationships with your customers and for measuring and improving the effectiveness of all your CRM applications and the applications that support them.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=568</link><pubDate>Thu, 07 Mar 2002 00:00:00 GMT</pubDate></item><item><title>PeopleSoft CRM Analytics</title><description>PeopleSoft CRM Analytics is a suite of customer-centric analytic application products that provides analysis, segmentation, prediction, and business performance measurement and monitoring functionality. You should consider these capabilities to help in understanding and growing your relationships with your customers and for measuring and improving the effectiveness of all your CRM applications and the applications that support them.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=574</link><pubDate>Thu, 14 Feb 2002 00:00:00 GMT</pubDate></item><item><title>What’s Important in CRM Architecture?</title><description>While you should select a CRM product primarily on its functionality, its architecture should be a significant influence on your decision. Why? Because a CRM product’s architecture will influence the quality of the customer experience that your CRM systems provide, determine how easily a new CRM application fits into your existing environment, and reduce the time and cost to implement a CRM application.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=577</link><pubDate>Thu, 07 Feb 2002 00:00:00 GMT</pubDate></item><item><title>BusinessObjects Customer Intelligence</title><description>BusinessObjects Customer Intelligence is an analytic application product that provides analysis, segmentation, and business performance measurement and monitoring functionality. You should consider its capabilities to help in understanding and growing your relationships with your customers and for measuring and improving the effectiveness of all your CRM applications and the applications that support them.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=580</link><pubDate>Thu, 17 Jan 2002 00:00:00 GMT</pubDate></item><item><title>Customer-Centric Analytic Applications within Teradata CRM</title><description>Teradata CRM, an offering of Teradata, a Division of NCR, is a customer-centric analytic application product that provides analysis, prediction, segmentation, and business performance measurement functionality. You should consider these capabilities to help in understanding and growing your relationships with your customers and for measuring and improving the effectiveness of all your CRM applications and the applications that support them.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=584</link><pubDate>Thu, 10 Jan 2002 00:00:00 GMT</pubDate></item><item><title>What Are Customer-Centric Analytic Applications?</title><description>Customer-centric analytic applications are tools that can help you become more customer-focused by helping you understand your customers and improving the effectiveness of your customer experience with that understanding. Selecting the customer-centric analytic applications that are best for your company can be a complex and risky process. There are dozens of technologies and products that are described as customer-centric analytic applications, and all of them promise to deliver the benefits of customer centricity faster, cheaper, and simpler than the next. This report documents a framework of criteria that you should use to evaluate customer-centric analytic applications and to compare those evaluations in order to make optimal product selections.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=621</link><pubDate>Thu, 20 Dec 2001 00:00:00 GMT</pubDate></item><item><title>What Is CRM?</title><description>Customer relationship management (CRM) is the hottest trend in information technology, CRM is the way for your company to become customer-centric, and customer-centric companies have satisfied, loyal, and profitable customers. They know how to acquire new customers, retain the right existing customers, and grow customer relationships. But what exactly is CRM? It has come to mean too many things: Most significantly, CRM is an all-pervasive corporate philosophy to be customer-centric. It is implemented through the direct CRM processes--marketing, sales, and service--as well as all the business processes that support them, and the wide range of applications that implement those business processes.</description><author>Mitchell Kramer</author><link>http://www.psgroup.com/detail.aspx?id=620</link><pubDate>Thu, 13 Dec 2001 00:00:00 GMT</pubDate></item></channel></rss>