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Foster Community
Strengthen Relationships and Help Customers Help Each Other
March 15, 2007
By: Matthew Lees
 
Executive Summary: 
In this updated version of the eighth critical success factor presented in Customers.com, we discuss how fostering community can attract new customers, strengthen relationships with existing customers, and have a variety of other benefits for your business. As customers, especially those in younger generations, are expecting more and more that they’ll be able to connect with other customers, if you aren’t already working to build or foster a community, it should soon be part of your businesses planning.


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Pages: 8
Format: PDF
License: Single User
 
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