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A Blogosphere Primer
Understanding the Basics: Blogging, Syndication, Reading, Searching, and Tagging
August 25, 2005
By:
Brenda Michelson
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Executive Summary:
At the Patricia Seybold Group, our interest in the blogosphere is three-fold. First, as researchers, writers and publishers, the blogosphere provides us with new sources of information, new delivery mechanisms, and (of course) new competitive and copyright challenges. Second, as technologists, we are interested in the simple, yet effective technology of the blogosphere. Third, as business strategists, we are intrigued by the business implications of blogging—on marketing, brand, customer relationships, and (Patty’s passion), customer innovation. In this primer, we explain the blog and blogosphere basics, including blog structure, authoring, syndication, searching, reading, and tagging.
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| Pages: 8 |
| Format: PDF |
| License: Single
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