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BRANDchild (hardcover)
Remarkable Insights Into The Minds Of Today's Kids And Their Relationships With Brands
July 21, 2005
By: Patricia Seybold
 
Executive Summary: 
This book was written by Martin Lindstrom, with Patricia Seybold. It offers remarkable insights into the minds of today's global kids and their relationships with brands.

Hardcover: 321 pages
Publisher: Kogan Page (March 1, 2003)
Language: English
ISBN: 0749442840


Other Recommended Items:
How Citrix Evolved Its Online Community of Customer Advisors
How to Recruit and Manage a Private Customer Community—Patty’s Visionaries' Interviews' Series
8/6/2009 - By:Patricia Seybold
Price: $495

Turn Customer Co-Design Insights into Action
How to Gain Momentum by Turning Customer Scenarios® into Operational Scorecards, Recommendations, and Action Items
2/8/2007 - By:Patricia Seybold
Price: $995

Leading an “Issues and Vision” Discussion with Customers (and Partners)
Tips for Gaining a Lot of Customer Context in a Short Time (and How to Kick Off a Customer Scenario® Mapping Session)
9/15/2005 - By:Patricia Seybold
Price: $995

 
 
 
 
 
 
Price: $9.95
Pages: 316
Format: PDF
License: Single User
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