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Outside Innovation
Drawing from dozens of stories of outside innovation pioneers, this book shows you how to win the innovations' war Read More.
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Customers.com Classic
Provides insight into how successful companies designed their e-business
strategies to improve revenues, increase profitability, and enhance customer
loyalty. Read More. |
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The Customer Revolution
Describes how global businesses in a variety of industries manage by and for
customer value while they continuously improve the quality of the customer
experience they deliver. Read More.
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BRANDchild
This book was written by Martin Lindstrom, with Patricia Seybold. It offers
remarkable insights into the minds of today's global kids and their
relationships with brands. Read More. |
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