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Consultants in business & technology strategies to improve Customer Experience and encourage Outside Innovation


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Leverage Our Expertise to Shave Months Off Your Project

When you design your project from the outside in—from your customers' point of view—you get things right the first time.


Latest Customers.com® Strategies Research

How to Innovate Business Models
Should You Create a Business Model Innovation Factory?
By Patricia B. Seybold, CEO and Senior Consultant, May 3, 2012

Saul Kaplan’s book, The Business Model Innovation, clarifies why so many internal innovation projects fail: they challenge existing business models.


Latest Customers.com® Technologies Research

Social-Service Evaluation Framework
Products that Monitor Social Posts, Identify Customers’ Questions and Problems, and Help Deliver Answers and Solutions
By Mitch Kramer, Senior Consultant, April 5, 2012

Our framework for evaluating social-service products that help organizations deliver customer service to the social web has four top-level criteria: customer service best fit, analytic functionality, customer service integration, and viability.


About the Patricia Seybold Group:

Patricia B. Seybold is the author of three best-selling books: Customers.com, Outside Innovation, and The Customer Revolution. Her team of experts publishes new customer-centric research each week and works hands on with customer-centric executives and their customers and partners to co-design innovative, customer-adaptive solutions and businesses.

Patricia Seybold Group's seasoned consultants help business and technology executives:

  • Understand your target customers’ context and goals so that you can better meet their needs, increase sales, and boost customer loyalty.
  • Redesign your business processes to provide a better end-to-end customer experience, resulting in improved customer satisfaction and lower costs-to-serve.
  • Take advantage of customer-critical technologies to make it easy for customers to serve themselves and to help and refer others, satisfying customers while reducing your costs to serve and to acquire new customers.
  • Align your demand and supply chains around customer-critical success metrics to ensure that your ecosystem is focused on what customers care about so you can quickly spot new needs and reduce quote-to-cash cycle time.
  • Deploy intelligent solutions that adapt to customers’ needs in order to increase their loyalty and walletshare.
  • Design customizable products that customers can tailor, to increase repeat purchases and referrals.
  • Grow a vibrant customer community around your products and services to lower your costs to acquire and to serve customers. Use a private customer community to co-design new offerings with your lead customers.

Contact us with details of your next customer-impacting project. We’ll be glad to support you!

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